Greg Bright

This book not only teaches business owners how to get high visibility on the internet, it teaches them what to do once visitors land on their websites to convert those visitors into paying customers, phone calls, or walk-in traffic. Written in plain, easy terms, these tips are so simple and effective it's amazing that more websites (even the corporate giants) do not implement them. There are 22 million Mom and Pop businesses (micro businesses) in the United States and Canada, 20 million in Europe, and untold millions throughout the world. These business owners need to know the basics of getting their websites found on the internet through SEO (Search Engine Optimization). They don't need to wade through a ton of technical jargon to get those basics. Simply having a website is not enough. Your website is useless if customers can't find it. 99.9% of new customers will find your website through a search engine--not your advertisements, yellow pages, or signage. The best news? Natural search engine ranking is more effective than advertisements and, better yet, free. Business owners can use this book to take charge of their website designs themselves. Web designers can use it as a tool to facilitate feedback and input from the business owner, making the website design a true collaboration. Greg Bright started his entrepreneurial journey at an early age, under the leadership of his father. After selling the two family-owned Ace Hardware stores, he spent ten years consulting hundreds of other Ace franchises in all aspects of growing their businesses. He spent the next six years employed at a major telephone company, consulting business owners on their internet advertising programs and website design. Applying his 33 years of experience with small businesses, website design, and Search Engine Optimization, Bright has achieved numerous #1 ranking web pages on GOOGLE and other search engines since 1997. Bright is an inventor, patent holder, and has a BA in Business Marketing.