10 years ago our founder and CEO Bob Young had a vision that would change the publishing industry forever. Spawned from his own frustrations traditionally publishing his autobiography Under the Radar, Bob foresaw that “there had to be a better way to publish.” He wanted an open, affordable, and public solution that aspiring authors could use to share their knowledge and ideas with readers more easily than ever before. Thus in 2002 Lulu.com was born.
Since 2002, we have been working hard to tear down barriers of entry for publishing and help authors sell more books, and we’ve been succeeding. Here are just a few of our most important milestones in the last 10 years:
2002: Lulu.com was founded
2003: Lulu’s first best-selling author publishes and holds the title for three years.
2004: Publicity was on the rise for Lulu.com. Site traffic more than tripled.
2005: Lulu offers publishing services (editing, formatting, etc). We also began globalization by adding a marketplace for the UK.
2006: Lulu expands international reach by providing our site in six languages Dutch, English, French, German, Spanish, and Italian.
2007: Lulu introduces the Lulu studio making photo book and calendar creation available. Lulu wins the Web 2.0 Award for Books and becomes the first place where users can publish a single ISBN for a book.
2008: Lulu sees 38% growth over 2007.
2009: Lulu adds over 200,000 eBooks to its catalog and sees more and more traditionally published authors such as John Edgar Wideman turn to Lulu.
2010: Lulu opens doors to developers and businesses with the release of Open Publishing APIs (Application Programmer Interfaces). Lulu becomes one of only seven companies able to distribute to the iBookstore. The Wall Street Journal names Lulu one of the “Stars of Self-Publishing.”
2011: Lulu simplifies eBook creation with a new free ePub converter that takes a word doc to eBook in minutes.
2012: Lulu raises the bar in self-publishing again with a new eCommerce platform and major site upgrades for registration-less checkout, and a faster-than-ever publishing experience. Lulu becomes one of only 20 companies invited to launch an app with Google’s new Google Drive platform. The Lulu One-Click Publishing app takes works from collaboration to published in one-click.
We started small by offering basic print-on-demand services and over the years worked up to being able to distribute author content all over the world in both print and digital formats. In our first 10 years, we have partnered with some of the biggest names in the industry, such as Amazon, Barnes and Noble, Apple, and Google in a effort to make Lulu the definitive one-stop shop for all your publishing needs.
Since our beginning, we have been leading the self-publishing industry and we do not plan to stop anytime soon. We will always strive to provide the best self-publishing solutions for our author base. We greatly appreciate all the support we have received from our authors over these past 10 years. We thank you from the bottom of our heart for choosing Lulu for your self-publishing needs. Without you we would not be here helping to pioneer this amazing and new industry. Thank you for the past 10 years of success; we hope to bring you many more.
We hope you’ll help us celebrate our 10-year anniversary by taking advantage of our site-wide sale. Simply visit Lulu.com to see your savings coupon!