Articles by Nick

Lulu Lens: What do you think of the Lulu Storefronts?

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We want your feedback on the Lulu storefronts. What do you love? What do you hate? What would you like to see? Do the current storefronts help you sell more books? Stop by the forums and let us know what you think!

Lulu Lens: Featured Idea – Save Trees, Mail Books In Envelopes

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Earth Day was last week, and so I wanted to feature an idea to help with the environment. Dmaddalena suggests that instead of sending books in boxes, we could mail them in smaller padded envelopes. I think there are advantages and disadvantages to the idea (for example, there is a higher risk of damage in mailing a book in an envelope), but it’s worth discussing. What are some other ways we could reduce our impact on the environment?

Please follow the link and comment on the idea, and if you like the idea be sure to click the “I like this idea” thumbs up next to it. If you have other ideas for how Lulu can improve, post it to the Ideas & Feedback section.

Focus: Celebrating Earth Day With eBooks!

Today is Earth Day and one great way to celebrate is to order an eBook instead of a print copy. You’ll save paper and still enjoy a great reading experience! To help you find some great content, we’ve selected a few picks from our catalog.
Rain: A Graphic Novella
By Ami Blackwelder
Rain is a highly advanced genetically engineered human designed by the future corrupt government and used to keep control and order. When dreams remind her who she really is, she goes rogue and takes the government down.
The Basic Art of Pizza
By Maria Liberati
Celebrity Chef Maria Liberati gives you step by step instructions on making different types of pizza.
Cheating Death: Life On The Highway
By Keith May
For most folks, spending a month on a Harley-Davidson exploring rural America, is at best, only a dream. In the Spring of 2001, however, photojournalist Keith May did exactly that. On assignment for an Adventure magazine, his mission was to go where the wind blew him and let pictures tell the story. 6,500 miles later, Cheating Death: Life On The Highway was the result.

Today is Earth Day and one great way to celebrate is to order an eBook instead of a print copy. You’ll save paper and still enjoy a great reading experience! To help you find some great content, we’ve selected a few picks from our catalog.
How to Take Care of Your Share of the Planet
How to Take Care of Your Share of the Planet
By Betsy Franz
Hybrid automobiles and reusable shopping bags are great ways to go green. But the best way to have a positive effect on the environment is to start outside by learning to Take Care of Your Share of the planet. If you are a property owner, you own a share of the planet. If you are a renter, you rent a share. Do your part for the planet. Learn to Take Care of Your Share.

Go Green, Live Rich
Go Green, Live Rich
By Hillary Rosner, By David Bach
David Bach is the author of seven consecutive national bestsellers, including the number-one New York Times bestsellers The Automatic Millionaire and Start Late, Finish Rich and, most recently, the number-one bestseller The Automatic Millionaire Homeowner. There are over five million copies of his books in print, and they have been translated into fifteen languages. He has appeared on The Oprah Winfrey Show six times and is a featured columnist on Yahoo! Finance.

Lulu Lens: Featured Idea – Flexible Pricing

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One of the more popular ideas in our Ideas & Feedback section is Julie Dawson’s recommendation that we allow “Flexible Pricing.” This is somewhat related to Belinda’s idea last week of allowing Lulu creators to generate their own coupon codes. However, Julie’s idea takes this a slightly different direction and branches out into allowing users to create discount bundles (if someone buys two books they get X amount off), having a sale price on your storefront, and giving the eBook version away for free if you purchase the print copy.

Please follow the link and comment on the idea, and if you like the idea be sure to click the “I like this idea” thumbs up next to it. If you have other ideas for how Lulu can improve, post it to the Ideas & Feedback section. I can’t promise that they’ll all get done, but I can promise that all the right people are paying attention.

Lulu Lens: Featured Idea – Customer Generated Coupons

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The most popular idea in the Lulu community right now is Belinda D’Alessandro’s suggestion that we “allow Lulu creators to generate their own coupons, discount codes and gift certificates to offer their customers.” I have taken this idea to our product managers, who are eager to explore it further. We’d like to hear more — and from more of you — about the specific features and functionality you would like to see.

Please follow the link and comment on the idea, and if you like the idea be sure to click the “I like this idea” thumbs up next to it. If you have other ideas for how Lulu can improve, post it to the Ideas & Feedback section. I will be regularly highlighting ideas and making sure our product managers know which ideas are important to the community. I can’t promise that they’ll get done, but I can promise that I will do everything I can to get them promoted.

Ideas & Feedback

Picture 16As many of you are likely aware, last month we introduced a new section in our Community & Support area called Ideas & Feedback. The purpose of this area is simple – we want to hear from you. We want to know what you think would improve the Lulu experience. You can post your ideas and vote on existing ones. We’ll be constantly reviewing ideas and seeing what people suggest. We’re listening.

Two of the recent ideas that have received the most votes are things like improving the visibility of templates and allowing Lulu Creators to give out coupons & gift certificates to buyers. Be sure to check out the ideas that are already posted and share your own ideas with us. We’re looking forward to hearing from you.

Chat Is Back

You asked for it, and we listened. Our new chat support (beta) is live. We’ve spent the past several months finding a solution that not only responds to your inquiries quickly, but gives you the answers you need.

Beginning today, you’ll find a chat button in the upper right of the Lulu support page. Initially, we’ll offer live support in English from 11 a.m. to 5 p.m. East Coast time Monday through Friday. This ensures that we will cover the period when we see the heaviest volume of support inquiries. Rest assured, we’re working on expanded language and time support.

In the coming weeks, you may see a message that says “Chat unavailable” where the chat icon should be. That’s part of the transition as we find the right allocation of agents to meet your needs. We’re working quickly to get agents trained with the new tools, but we wanted to get chat up and running as quickly as possible for you.

Above all, we want to make sure you succeed. We truly believe that your content matters and that you deserve to reach the world. We want to do all that we can to help. Chat support is one part of our effort. Integrating the community forums and help into one platform is another. We’re working on other features that will help you publish better and faster and reach more readers, so stay tuned!

We’re excited to offer this new chat feature, and we’re hoping you are to. We’re eager to hear your feedback, so let us know what you think.

We’re listening.