Lulu Print-on-Demand – How It Works. Why It’s Great.

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In 2002 Lulu made publishing available to everyone through the use of print-on-demand technology. Our free, online tools allow authors to publish and distribute their work to online bookstores around the world. There are no upfront costs for publishing, other than the purchase and approval of a proof copy, there are no inventory costs, and authors earn profits on every book sold.

When you place an order in the Lulu bookstore, we send the book’s digital file to an approved printer in our global network. Whenever possible, we choose a printer located closest to the book’s final shipping destination where it will be printed in 1-3 business days and ship directly from the printer – hot off the press. When your books ship, you will receive an email with shipping and tracking information.

Why does it matter?

Lulu’s printondemand production model eliminates the need to maintain a huge inventory of books. It also reduces the waste associated with traditional publishing in which approximately 40% off all printed books are returned to publishers for pulping. In 2009, an estimated 77 million unsold books were pulped in the UK alone*.

If one 10-inch (25 cm) diameter tree yields 30 books of 200 pages in length**, then in one year 2.5 million trees were turned into books no one in the UK wanted. This number is just for one country. Imagine the number of trees saved each year if all books were printed using Lulu’s print-on-demand business model.

*Daily Mail 30 December 2009

** South Florida Business Journal, 23 May, 2014

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“What is Lulu?”
Where are my @#$% books?”

Order books from Lulu – Save More Trees – Get More Oxygen

Lulu: Good for Authors, Good for the World

best-for-the-world“The B Corp movement is one of the most important of our lifetime, built on the simple fact that business impacts and serves more than just shareholders—it has an equal responsibility to the community and to the planet.”

Rose Marcario, CEO of Patagonia

At Lulu we are actively striving to have a positive impact on society and the environment – one creator and one creation at a time. We provide free tools for authors to share their stories with the world, book making kits to encourage creative learning, and tools to transform digital imagery into art. We do all of this with print-on-demand technology that reduces waste and preserves our natural resources.

We are confident we are doing good, but we wanted to prove it. This past February, Lulu applied and was accepted as one of four local businesses to participate in North Carolina State University’s (NCSU) B Corp Clinic. To achieve B Corp certification, businesses must prove they are:

* Good for Workers

* Good for the Community

* Good for the Environment

* Good for the Long Term

* Good to the Core (establishing an innovative business model)

 

The goal for certification is to score at least 80 out of 200 possible points. Our initial score was 37. That may not sound very impressive, but that score represents 37 reasons that we are extra awesome.

Since that initial assessment, Lulu has been working with a team of MBA students from NCSU and Duke University to identify opportunities for improvement and to implement sustainable best employment and environmental practices. Recent improvements include a newly revised employee handbook, two additional paid employee volunteer days for a total of three days, tracking / monitoring energy usage, and active support for local schools and charities.

As a result of these changes and others, Lulu’s B Corp assessment score is up to 66.5. We are diligently working to exceed 80 points in the coming months.

As part of the Lulu family, we will keep you informed of our progress. For more information on B Corp certification:

http://www.bcorporation.net/
http://www.ncbcorps.org/

 

Content contributed by Sheridan@Lulu

Finding Myself Among The Wolves

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Book CoverRecently, I published my first novel Wolves of the Shadowlands with Lulu.com. Although it hasn’t been the most commercially successful piece of writing ever, the experience taught me a lot about writing and about myself.

I am 17-years old and a junior in high school.  I have been motivated to tell stories since the 4th grade. In elementary school, I would always be writing short narratives in my English journal. They were nothing fancy, complex, or necessarily logical. I was just a kid with a wild imagination.

Fortunately, that wild imagination evolved into something much more complicated and versatile through writing. Before I finished middle school, my drive to tell stories brought me into film making, a path I have been following ever since. But even then, telling cinematic stories was not enough to satisfy my imagination and to calm the myriad ideas bouncing around in my head. I had to do more.

It wasn’t until I tackled the incredible experience of writing a novel that ideas truly began to flow from my head. Before I began writing Wolves, my writing had always been written by me, for me. Now I was telling a story – a real story to a real audience. I locked myself in and began channeling my idea onto paper. An idea that, over the course of about a year and a half, became a story of friendship, understanding, sacrifice, and much more.

It wasn’t until I had completed the draft of Wolves and I was going back through the manuscript to edit and polish it, that I realized the story wasn’t just about a boy, a wolf, or forbidden friendships. Through the process of writing, I had interjected elements of my own personality and experiences that I have had in my own life into the characters themselves. When writing, I was so engaged in telling the story that when I took a step back and actually looked at it from a different perspective, I saw my own reflection in the words that had once only existed in the void of my mind.

Imagination is more than just problem-solution or beginning-middle-end. It’s making characters and events unfold in a universe of your own creation and, to varying extents, injecting your own experiences and personality into it. The hardest part to overcome is making the decision to lock yourself in for the ride.

May you all find happiness in telling your stories!

Headshot_M_Manyak_JPGAbout the Author

Matthew Manyak is a 17 year-old filmmaker, photographer, digital artist, and narrative author. Wolves of the Shadowlands is his first published novel. He currently pursues a career of creativity and imagination at a school of the arts in northern Florida.


 

Calling All Lulu Authors

Do you have a story to tell about realizing your dream as a writer?
Do you have self-publishing knowledge or expertise to share with other authors?
Want to expand your digital reach?

If so, we are looking for authors like you to share your story with our blog audience. Email your story pitch to PR@lulu.com. Include a brief biography and a link to your published work. We will do the rest.

Guidelines for guest posting.

– See more at: http://www.lulu.com/blog/#sthash.ffP9myzv.dpuf

#LuluinLondon: The London Book Fair 2016

A Spectacular Celebration of International Publishing: The London Book Fair 2016

Last week members from the Lulu.com team attended the 45th annual London Book Fair! The event took place in Olympia, London from April 12th through the 14th. The team had a blast attending informative exhibits, connecting with authors, networking with readers, and learning the latest in self-publishing trends!

Lulu.com has experienced an increasing demand for online, independent publishing. We are currently focused on catering to the needs of our international authors. With 35% of our overall business coming from outside of North America, we recognize our duty to meet the needs of an international market. It was a great pleasure to meet industry leaders within the publishing space at the the wonderful world renounced London Book Fair.

We are thrilled to share a few of our favorite photos from The London Book fair 2016.

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Vendors from all over the world gathered at the Olympia center to celebrate the 45 annual London Book Fair!

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Did you know? Almost 10% of attendees are authors!

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The city was alive with color and creativity at the London Book Fair.

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We had the chance to meet with two of our amazing authors!

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Author Elena Nicoleta Busoiu photographed with Lulu.com’s CEO Nigel Lee

Find her book The Princess of Ice and the Fallen Angel: Rhapsody One on Lulu

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Author Janae Keyes photographed with CEO Nigel Lee at the London Book Fair.

Find her book Broken Politics on Lulu at Lulu.com.

Learn more about Lulu.com at the London Book Fair.

Find out why everyone is self publishing with Lulu.com.

Drop us a line on Twitter @Luludotcom

Follow Lulu.com’s CEO @Blindfoldzebra  

The Future is Now!

Lulu Press is situated right on the edge of NC State University in Raleigh, North Carolina. Among the benefits of this location are ample affordable eateries for lunch, coffee shops to keep us running, and the beautiful campus itself.

For a bunch of book people (like us) the center piece of NC State has to be the James B. Hunt Jr. Library.

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Hunt Library at Night

This incredible building is home to so much more than just books! All antiquated concepts of musty shelves lined with aging volumes must be discarded. Libraries are so much more now!

The Hunt Library is an information hub, epitomizing the role Libraries will play in our burgeoning age of technology and connectedness.

Apart from the aesthetic (bright colors, abundant natural light, and high ceilings) the Library is consciously built to control it’s carbon footprint, volume level, and the ability for all it’s occupants to get the most out of their experience.

The coolest thing in the entire Library (and believe me, I do not use the word cool lightly) is the Book Bot.

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Robert the Book Bot!

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Book Bot in Action

 

The Hunt Library is home to more than one and a half million volumes. 1,500,000 books! The Book Bot is a system of storing and organizing the books. The vast chamber features row upon row of book bins, each containing 100 to 150 books. A student goes to a terminal, selects a book, and the Bot finds the bin. Then it transports the bin to a balcony on the far end of the cavernous book hold, where a Librarian finds the book and brings it to the student.

Yes, you can’t browse like you can at older libraries. But that’s the trade off for access to such a staggering number of books. 1.5 Million!

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Common Reading Space

 

The Library is built for the future, lush with acoustically conscious work spaces, presentation halls with wall to wall screens, some featuring moveable screens that can create an 8 sided, fully immersive virtual experience. There’s also a game innovation and creation studio, with a twenty-foot wide touch screen, allowing up to eight individual screens to run at once. Budding game designers can unleash their imagination, unconfined by technological limitations.

On top of the incredible technology, there’s the basic amenities you expect from a library – comfortable seating (they even encourage napping!), quiet work spaces, ample computers, tablets, and printers (including a 3-D printer!), and even music booths for sound recording.

 

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Painting Created On Site

What truly wows you is the seamless merging of form and function. Here is a brilliant, purposeful building, featuring state of the art machinery, and providing broad access to an incredible wealth of knowledge. When I imagine the future of libraries, the Hunt Library is it: high tech, open access, and still capable of putting books from a vast catalog directly into your hands.

 

The ice cream shop in the lobby doesn’t hurt either!

 

HB2 and the Lulu Way

 

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We welcome everyone. We are Lulu.

Lulu stands for being remarkable. We strive every day to make the world a better place by allowing authors to tell their stories through the free flow of information for the benefit of humanity.

We accomplish this through an inclusive, transparent platform that gives every author –the single parent, the politician, the poet, the entrepreneur, the priest, and the scientist – the opportunity to be heard equally without censorship or bias. We do not make judgments on our authors’ works, nor discriminate based on their content.

These values are at the foundation of our company, and HB2, which was passed in our home state of North Carolina on March 23, stands in direct conflict of the work we do every day to give our authors a voice, to enable their success, and to create a more empowered and tolerant society. As a business, we cannot support any legislative decisions that encourage, promote, or facilitate actions that clearly oppose and oppress our corporate values by marginalizing and degrading people and their stories.

Individual success is achieved by each of us being given equal opportunities that are fueled by empowerment, control, and self-discovery. We reject the actions taken by our elected officials and the timid attempt at back-pedaling we’ve seen this week from the Governor of North Carolina. Instead, we choose to continue celebrating the individuality and experiences that make our company, state, and country a rich, fruitful land where we learn by including those around us rather than alienating any group as an inferior people.

We are equality. We are love. We are embracing.

We are Lulu.

 

Calling All Authors: NY Book Show Cover Design Competition

Thursday Calling All Authors GenericThe staying power of printed books have always been evident, even as new technologies emerged to woo the masses. There are countless individuals who never questioned the value of physical books. In fact, the importance of the printed book, as physical object, as cherished possession, as work of art, has increased in the eyes of the public.

Entering its thirtieth year, the New York Book Show continues to recognize the best in book design, production, and manufacturing. Hundreds of books are submitted each year, their content spanning everything from academic topics to picture books to prize-winning fiction and nonfiction for all age groups. Every aspect of each submitted book—from artwork to paper quality, from binding to special features, and more—are taken into consideration to determine which books exhibit true artistry, craftsmanship, and an understanding of the printed book’s potential.

Another recent evolution within the publishing industry is the proliferation of self-publishing. While there may be some who denigrate this avenue as “vanity publishing,” the truth is that self-publishing has become an undeniable part of the publishing industry and has brought forth many fantastic works that may not have otherwise been able to find their audiences. Authors, designers, printers, service providers, and freelancers have benefited from self-publishing—not to mention countless readers. All of this is why The New York Book Show is thrilled to announce the addition of a new category for its 30th year—self-published covers. This new category recognizes New-York-Book-Show_2016-posterthe best in cover design for self-published books that appear in either or both print and electronic format. Books in this category will be judged solely on cover design.

All traditional publishers, suppliers, publishing professionals, and self-publishers are welcome to enter their books via the New York Book Show website, www.newyorkbookshow.com  through the submission deadline of Thursday, May 5th, 2016. All books originally published during the 2015 calendar year are eligible for entry, upon fulfillment of the online submission form and payment of associated submission fees. Those who submit traditionally-published books will also submit physical copies of their entries during the final week of submissions (May 2, 2016 through May 5, 2016), while those who submit self-published works will upload a PDF of the cover designs at time of submission via the online form. Submission details are available on our site: www.newyorkbookshow.com.

Judging of entries will occur in early May, publishing professionals from all aspects of the industry–editorial, design, production, etc. Winners will be notified by email soon afterwards.

The book show itself will be held Thursday, October 13, 2016 at Battery Gardens in New York City (tickets available for purchase in September). All winning titles will be on display to review, handle, and fall in love with in a free-form, social forum that encourages mingling among the hundreds of book lovers in attendance. Dinner, dessert, and an open bar will be provided. It is a truly uplifting celebration of the wisdom, innovation, and ambition behind the book as a physical object.

To learn more about the New York Book Show, hosted by the Book Industry Guild of New York, please visit www.newyorkbookshow.com or www.bigny.org.

 

book-industry-guild-logoJacob Seifert
The New York Book Show
The Book Industry Guild of New York (BIGNY)