Articles tagged "author success story"

Author CL Bennett: Why Choose Indie Publishing?

3 min read

Today we welcome back CL Bennett, Author of Bugglepuffs and the Magic Key to discuss her choice to self-publish.

Why did you choose self-publishing over a traditional publisher?

It took me six months to write the first book and when I got to the end of my scribbled pages, I sat there with an enormous pile of papers and wondered what do I do next? I still had a long way to go developing the characters, bringing them to life through illustrations and putting the series together from hundreds of muddled up pages, so I decided to work with an indie-publishing company to bring the Bugglepuffs and the Magic Key to life.

Did you enjoy the process?

Publishing a book is very hard work and I now hold great respect for traditional publishing houses and the process a book goes through from manuscript to finished book on a shop’s shelf. I naively thought it would be easy – not! To create twenty-four illustrations for the book I had to go into exquisite detail to animate the Bugglepuff characters. My husband and I managed to miss out on this fun, but my children very kindly dressed up as the Bugglepuff children – with their own pets from the book and acted out Bugglepuff poses until I got the right photos for the first illustrations!

There was a lot of chaos, chasing chickens around the garden and getting our pig to carry a basket without eating it, but it was tremendously entertaining. I sketched out some basic illustrations and sent them off to the illustrators. When I got the first email saying the first few illustrations were ready to view I was so deliriously excited I nearly cried, in fact I think I did. The illustrator at Lulu captured my family and their personalities. I chose black and white sketches for the interior because I love the simplicity of them and they’re so deliciously crisp and timeless.

The editing process was long, complicated and sometimes frustrating, but I was well supported throughout by Lulu Publishing. It took eight months from August 2013 to April 2014 to complete, but I knew it was all worth it when I finally got to hold the first copy of ‘Bugglepuffs and the Magic Key’ on the 10th April 2014 – my animated family was in print – yippee!

As an author is your job done when you finish writing the book?

Goodness me no. There is a slight breather when you feel complete holding the first copy of your first book. A sparkle of pride and something inside shouts, “YES!”, but then the hard work starts. Some writers write for the sheer personal pleasure, but if you want to reach a wide audience you must look at the age and interests of the readers you’re targeting. Make sure you’re up to speed with your social media and marketing skills or have an indie-publisher like Lulu on hand to give you guidance. Share the book in the local community and shops. I have found there is now less bias in the retail world against self-published books. Also, online booksellers, including Lulu’s own online shop, are very fast to deliver your books whether you live in China, Europe or the US.

To be a successful and happy writer you must have a passion for writing, marketing and understand that it takes time and patience to get people to turn the pages of your books. But if you believe in your book’s worth, then so may many other readers – good luck!


The newest Bugglepuff adventure

About the Author

CL Bennett has sold 1000’s of books online, been on UK book tours, started Bugglepuff ‘fun days’ in 100’s of schools and libraries around the country, made audio recordings of her books with actor Brian Blessed OBE and won children’s books awards in both the USA and Europe. Her books are available for purchase in the Lulu bookstore.

Over the coming weeks, Bennet will share insights and tips on writing and self-publishing. If you have specific questions for her, please post them in the comments section.


Calling All Lulu Authors

Do you have a story to tell about realizing your dream as a writer? Do you have self-publishing knowledge or expertise to share with other authors? Want to expand your digital reach?

If so, we are looking for authors like you to share your story with our blog audience. Email your story pitch to blog@lulu.com. Include a brief biography and a link to your published work. We will do the rest.

Guidelines for guest posting.

Meet CL Bennett: Award-Winning Lulu Author

4 min read

As 2017 kicks off Lulu is delighted to welcome C.L. Bennett, the international award-winning children’s author of the ‘Bugglepuff’ series. Taking a few minutes from her hectic writing and travel schedule, CL spoke to us about the magical world of the Bugglepuff series.

Hi CL ! Would you mind telling us about the Bugglepuff series?

Jungle bedrooms, pirate treasure maps, a chocolate bath, little people with flying boots, a crazy parrot and a Magic Key can all be found in the first of a series of books about the Bugglepuff family.

Captain Bugglepuff, his mad wife Delirious and their four rascally children Anemone, Compass, Rocky and Seasea live a haphazard day-to-day family life in a little English fishing port in Devon, until the arrival of a mysterious crisp white letter in the mail. After the arrival of this letter, nothing in the Bugglepuff’s lives will ever be the same again.

It takes the Bugglepuff family to a new home by an enchanted creek  leading to a fantastical adventure in a world of magic where dreams can come true. But the family must be careful. Temptations takes the Bugglepuff children and their extraordinary animals on a series of dangerous quests for which the price of failure will break the family apart and the world as we know it!

Why did you start to write?

My family was the inspiration behind my book Bugglepuffs and the Magic Key and newly published through Lulu, Bugglepuffs and the Magic Quest – PART 1. My four hilarious children’s day-to-day dramas growing up gave me so many scrumptious stories, that after several years and a lot of persuasion from friends and family I felt it was time to put pen to paper and bring them to life in an animated adventure.

It’s the drama and excitement I can create as an author putting my family into the world of the Bugglepuffs, which is an absolute joy and delight. What will they do next? Who will play the lead role? Sometimes if one of my children does something naughty at home I make them do something terribly silly in the book to make me laugh!

What inspired you to write a children’s book in particular?

The natural choice was to write a children’s book that my own children could read for six to eleven-year-old boys and girls. But I think the whole family enjoy the series and can laugh at the Bugglepuff family’s daily chaos and escaping to a new life full of magic and wonder! I wanted to write books to create tremendous worldwide fun and to send sparkles into the imaginations of children. If I can achieve a sprinkling of this, that would be gloriously special!

Where did the tremendous word ‘Bugglepuffs’ come from?

I was traveling home from school with the children last spring and I said to them, “Well if I’m going to write a book, I need a name for the family. Our surname is Bennett so I think it should start with a B.” “a B,” they all said then ‘splat’ a bug hit our windscreen. ‘Bug,’ shouted my youngest son, they all laughed, followed by my oldest daughter replying, ‘Buggle’ and then my youngest daughter roared with giggles and screamed, “puff, puff puff.” At that moment, I nearly went into the hedge as I realised the animated family name had been born. That was the start of the ‘Bugglepuffs.

We hear that the character ‘Delirious Bugglepuff’ is based on yourself? What is the silliest thing that has ever happened to you?

Well there are many silly moments but I guess probably the funniest was when my kids were very young. I was very tired with sleepless nights and crying babies and I was ferociously late for school. I’d been folding the washing and then raced out the door with pram in tow and whizzed up to school. I got to school with five minutes to spare in a frazzled state, but happy I’d made it on time. Suddenly I heard a laugh, followed by another laugh and another and I didn’t know what my friends were pointing at. I looked around then realised they were pointing at me, at my hair. In my rush to get to school I had left a fresh pair of twizzled up knickers in my hair. It was my most deliriously silly moment as a mum to date, but one I’ll always happily remember and giggle about!

What makes creative writing so exciting for you and what else inspires you?

Oh, where to begin with this one? Creative writing is like having a canvas in front of me and putting hundreds of colours together through writing. My pen is like a paint brush. I want every child and every adult to see, touch, hear, smell and taste the magical world of the Bugglepuffs and travel excitedly on the adventure series with me.

Children are my inspiration and not in a corny way. They have the most sharp, unreserved minds and come out with such genuine and inspiring suggestions when you least expect it! This has led me to starting ‘Bugglepuff Fun Days’ in primary schools and it’s been like sitting in a bath of delicious ice cream! I love animating the children with creative writing, the joy of reading and the delights of dream bedrooms and chocolate doors. Taking their minds into a world of adventure is so much fun! For older children, I talk about my writing and publishing experiences so far, and in return the children ask me brilliant questions about what it’s like being an author and creating the Bugglepuffs. Fun is not enough of a word it should be ‘Fundeliciouslywonderfullystupendous!’


The newest Bugglepuff adventure!

About the Author

CL Bennett has sold 1000’s of books online, been on UK book tours, started Bugglepuff ‘fun days’ in 100’s of schools and libraries around the country, made audio recordings of her books with actor Brian Blessed OBE and won children’s books awards in both the USA and Europe. Her books are available for purchase in the Lulu bookstore.

Over the coming weeks, Bennet will share insights and tips on writing and self-publishing. If you have specific questions for her, please post them in the comments section.


Calling All Lulu Authors

Do you have a story to tell about realizing your dream as a writer? Do you have self-publishing knowledge or expertise to share with other authors? Want to expand your digital reach?

If so, we are looking for authors like you to share your story with our blog audience. Email your story pitch to PR@lulu.com. Include a brief biography and a link to your published work. We will do the rest.

Guidelines for guest posting.

Author Success Story: The Walk-On by Matt Stewart

2 min read

Matt Stewart knows what it feels like to be the underdog. As a freshman at Northwestern he walked on to the school’s football field and earned a position as the fifth-string free safety. But that didn’t deter him: through hard work and dedication he rose to second-string his sophomore year and in the process earned a full-ride scholarship. Stewart’s rise to success mirrored the team’s. In 1995, after 20-plus years of losing seasons, Northwestern’s footballers won 10 games as well as the Big Ten, and even played in the Rose Bowl.

Life changing for Stewart and his teammates, the school’s breakthrough season was a story he felt he had to tell, and after years of research based on his coach’s own book, the games Stewart’s mother taped, and the programs he saved, he finally finished. The Walk-On was released in May.

“I wrote this book to inspire others, to let them know that no matter what the odds, no matter what the obstacles, anything is possible as long as you work hard, believe in your abilities and approach your goals with a good attitude.”

From the get-go Stewart knew that publishing the book was only one of his goals. Making sure it got into the hands of the right readers was another—and to date his approach has worked. The Walk-On is sold on Lulu, Amazon, BN.com, the iBookstore and a number of brick-and-mortar stores. He secured indie placement by visiting the stores in person and asking them to consign his book — a deal that gives the retailer 40% of the profits and the author guaranteed shelf placement for at least three months.

Continue Reading »

Author Success Story: Ruth Anne Kocour

2 min read

Trek to K2 and Pakistan’s tribal regions bordering Afghanistan, Kashmir, Tajikistan, and China. See topography that has led to isolation–physical and cultural–of tribes blocked for centuries by natural barriers, lack of infrastructure and communication. Ruth Anne Kocour’s tale of travel and adversity lends a face to today’s news and a glimpse into what we all have in common–our humanity.

When it came time to publish her new book, Walking the War Zones of Pakistan: One Woman’s Journey Into the Shadow of the Taliban, Ruth Anne Kocour planned to bypass traditional publishers because she wanted to “enjoy more control over the final product.”

Despite having had an “excellent” experience working with St. Martin’s Press on her first book, Facing the Extreme, Kocour didn’t want to go through extensive re-writes and wait years to see Walking the War Zones of Pakistan in the hands of readers especially since Kocour believes independent publishing is the future of the industry:

“I believe traditional publishing will focus more on subjects with broad market appeal, sensational subjects, timely events, and/or celebrity-type bios, and I see self-publishing as an excellent option for subjects with niche markets or those of regional interest, that wouldn’t capture the attention of a mainstream publisher.”

So Kocour turned to Lulu who evaluated her manuscript as part of the Editorial Quality Review package. Together they worked on a mechanical edit that improved grammar and punctuation, and which she called “the most technical and comprehensive edit I’ve ever had.” For the cover Kocour provided Lulu with photos she thought would “lend to a good design” and received two mock-ups back, both “top notch.” Overall Kocour is quick to praise Lulu, which she says “exceeded her expectations.” Even the process itself was “fun.”

Having a successful media tour for Facing the Extreme already under her belt, Kocour was at an advantage in terms of marketing. She drew from her network of journalists and bloggers, among others, and was even contacted by new media via her website, through referrals, or from her talks. Additionally the timeliness of her story helped — and now hardly a week goes by when she’s not asked to speak or do a TV interview. Still, she learned a lot about publicity this time around:

“Media loves media.  Once you have a successful track record with the media, you become a known entity–one they can count on. We have several of my TV interviews posted on my website where media people and others can access them.”

Now Kocour is an independent publishing convert, and sees the route as not only viable, but preferable for new and veteran authors. Currently conceptualizing a new story, Kocour plans to once again publish through Lulu. She also intends to bring Facing the Extreme back in print—in hardcover, paperback, and as an eBook. This, too, will be through Lulu.

Her advice to new authors is very simple.

“If you think you have a book in you, and you want to get it out there, then do it! And definitely take advantage of the vast array of services Lulu has to offer, and its great staff who are more than willing to walk you through the process.”

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