Articles tagged "author success"

A Busy Queen Bee’s Journey to Self-Publishing Success

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Author: Claire Boscq-Scott

On completing catering school I pursued a career in the hospitality industry, which required me to leave my beautiful France. I traveled quite a lot, working in both England and America. Sixteen years ago, I returned to the Channel Islands and settled in Jersey.

During my travels, I encountered and worked with incredible people. I learned so much and had so many ideas and stories I wanted to tell. Then I thought if I was to write a book, not only could I easily reference the information myself, but I could also share what I had learned with others.

Three people encouraged me to start the book: My business coach, who basically kicked me in the backside and said let go of your fear of failure, your fear of writing and get on with it. Second was my business consultant who told me if he could publish a book on Lulu.com, so could I. And lastly a friend who taught me some “techie” tips and tricks.

As I finished up the writing, I began working with a marketing agency to help with the book title, the cover illustrations and the synopsis. Since I wanted to sell the book, I knew all of this had to be done professionally. We looked at things such as catchy titles and bright covers that could be seen in the middle of 100’s of other books. Being French and writing in English, professional editing of the book was also a must. I was very lucky to have the support of an editor who had the task to read and edit 418 pages.

I also thought it would be a great idea to try to get celebrity endorsements. Again, I was very lucky to get recommendations from two customer service experts. Once this was done and pricing structures for the print and eBooks had been worked out, it was time to upload the final version of the manuscript. Then I pressed the publish button… it was a scary and thrilling experience. Incredibly, two days later, the books were delivered and I felt like a kid opening a Christmas present. Wow, the book was so big and so bright. It was such an amazing feeling to hold my very own book.

But the journey didn’t stop there, I visited local retailers and managed to get Thrive with the Hive on WHSmith’s and Waterstones’ shelves. The Chamber of Commerce and a local coffee shop also agreed to sell copies. You can now also find it at the Jersey Library. I have found that marketing is an on going effort that has be constantly managed with press releases, social media, radio and newspaper interviews.

The book has now been sold in 13 different countries and I am about to sign an agreement for Thrive with the Hive to be translated and published in Korea. All of this is just amazing!!

Now I see that my publishing journey is only just starting. My book is now my big business card and has inspired me to create a new online course: “Deliver Exceptional Customer Service.” I am also developing a speaking program to help businesses thrive by delivering buzz worthy customer service.

So, I tell you what, if I can do it, so can you… what are you waiting for??


Thrive with the Hive bookcover

About the Author

Originally from France, Claire Boscq-Scott has lived in Jersey, Channel Islands, since 2000. Capitalizing on her experience gained in the hospitality industry, she founded, The Busy Queen Bee in 2009. To learn more, visit her site at: www.thebusyqueenbee.com.

Thrive with the Hive is her very own view for delivering customer excellence. Her book focuses on 10 “buzzes” to deliver consistently exceptional customer service resulting in an unforgettable experience for every customer who walks through your doors.

Finding Myself Among The Wolves

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Book CoverRecently, I published my first novel Wolves of the Shadowlands with Lulu.com. Although it hasn’t been the most commercially successful piece of writing ever, the experience taught me a lot about writing and about myself.

I am 17-years old and a junior in high school.  I have been motivated to tell stories since the 4th grade. In elementary school, I would always be writing short narratives in my English journal. They were nothing fancy, complex, or necessarily logical. I was just a kid with a wild imagination.

Fortunately, that wild imagination evolved into something much more complicated and versatile through writing. Before I finished middle school, my drive to tell stories brought me into film making, a path I have been following ever since. But even then, telling cinematic stories was not enough to satisfy my imagination and to calm the myriad ideas bouncing around in my head. I had to do more.

It wasn’t until I tackled the incredible experience of writing a novel that ideas truly began to flow from my head. Before I began writing Wolves, my writing had always been written by me, for me. Now I was telling a story – a real story to a real audience. I locked myself in and began channeling my idea onto paper. An idea that, over the course of about a year and a half, became a story of friendship, understanding, sacrifice, and much more.

It wasn’t until I had completed the draft of Wolves and I was going back through the manuscript to edit and polish it, that I realized the story wasn’t just about a boy, a wolf, or forbidden friendships. Through the process of writing, I had interjected elements of my own personality and experiences that I have had in my own life into the characters themselves. When writing, I was so engaged in telling the story that when I took a step back and actually looked at it from a different perspective, I saw my own reflection in the words that had once only existed in the void of my mind.

Imagination is more than just problem-solution or beginning-middle-end. It’s making characters and events unfold in a universe of your own creation and, to varying extents, injecting your own experiences and personality into it. The hardest part to overcome is making the decision to lock yourself in for the ride.

May you all find happiness in telling your stories!

Headshot_M_Manyak_JPGAbout the Author

Matthew Manyak is a 17 year-old filmmaker, photographer, digital artist, and narrative author. Wolves of the Shadowlands is his first published novel. He currently pursues a career of creativity and imagination at a school of the arts in northern Florida.


 

Calling All Lulu Authors

Do you have a story to tell about realizing your dream as a writer?
Do you have self-publishing knowledge or expertise to share with other authors?
Want to expand your digital reach?

If so, we are looking for authors like you to share your story with our blog audience. Email your story pitch to PR@lulu.com. Include a brief biography and a link to your published work. We will do the rest.

Guidelines for guest posting.

– See more at: http://www.lulu.com/blog/#sthash.ffP9myzv.dpuf

Tell Your Story: My Last Birthday Wish

On January 9, 2016, a doctor told me: “This will be your last Birthday”

You see, I Vortexwoke up January 5, 2016 and I was totally blind. I called another doctor when the first told me I was diabetic. He said, “I have been around a long time and I know Diabetic retinopathy when I see it.” A blood test was ordered. They found I had High cholesterol, high blood pressure, the starting of kidney disease, and blood sugar of 183. “I told you so” said the doctor.

My brother and Uncle died just two weeks earlier so I advised my family and began getting my affairs in order. While doing so, I stumbled over something I wrote in high school. Forty years earlier, when I graduated high school, my father told me to put childish things aside, but now seemed like the time to resurrect that long forgotten story. A friend staked his journalistic career to help me out.

I began working on my book. As it neared completion, I contacted Lulu and spoke with Thomas. During our conversation, it came out that I wasn’t in good shape and would not likely see my book published. Friends set up a book signing event and funded an order of my books. Time was short, and I worried I might not get the books in time for the signing. Once again, I contacted Lulu to see when they would arrive, and if any accommodations could be made for shipping them more quickly. Thomas agreed to look into it and do what he could.

On my birthday, March 8, 2016, I called for his supervisor (her name is Rachel), and told her how exceptional he was over the last few days. Just to hear his voice lifted my spirits. I was afraid that I might have been a pain and wanted her to know what he did for a stranger and I didn’t want to get him trouble for looking into upgrading my shipping. I needed her to know that he was one hell of a representative for Lulu.

I got the books at 10:00 AM the next day!

I planned this to be my last Hurrah. And because of Lulu and Thomas’ personal assistance, I could achieve it.

That’s not even the end of the story; I told Thomas that someone else would probably complete the series, now it seems he may have to put up with me from time to time; at least for a while! I met with my Doctor this past Monday, she began by saying that on my first visit she needed me to know how serious the problems were and she needed to “scare the hell” out of me if I did not take action.

She sat with me and went through all the frightening signs the initial round of blood tests reveals; my weight, my blood sugar, my blood pressure. And after a month and a half, the improvements were tremendous. I told her that I did what she and the nutritionist told me to do. Cut out sodas, eat fruits and vegetables, cut starch, and eat appropriate servings.

I went through the scariest part of my life in the past month and half, not knowing if I would even see tomorrow, much less see the book published. Now it may be the first of many!

I am very happy to have worked with Lulu to achieve my dream.

Michael DeFranco

The Vortex at Thompson Park

Calling All Lulu Authors

Do you have a story to tell about realizing your dream as a writer?
Do you have self-publishing knowledge or expertise to share with other authors?
Want to expand your digital reach?

If so, we are looking for authors like you to share your story with our blog audience. Email your 250-500 word story to PR@lulu.com. Include a brief biography and a link to your published work. We will do the rest.

Top 3 Ways to Ensure Self-Publishing Success

Yes you canContributed by Dan Dillon, Lulu Director of Product Marketing

I recently had the pleasure to co-present a webinar with Bowker on Self-Publishing: Your Path to Success. Ralph Coviello, publisher relations manager at Bowker, shared copious insights into how the self-publishing landscape has taken shape over the past few years, as well as how it may continue to evolve. From all the great observations and advice, I’ve distilled the three most important lessons to be gleaned for your success in self-publishing.

1. Publish in multiple formats
It stands to reason that the more products you have to sell, the more money you’re able to make. Books are no exception. Authors who offer multiple formats of their books sell up to four times more than authors who offer their readers only a single format. To capitalize on this, make your titles available as a softcover, hardcover and an ebook. Readers across all age groups are reading print, so there’s no predicting what format individual book buyers may prefer. have ready whatever they may want.

2. Channel surf
Just as it stands to reason that the more products you have to offer, the more you’re likely to sell – the more places you make them available, the more you’ll be able to sell. Get your books into as many online retail channels as possible. The ones that will likely have the greatest impact on your print book sales are Amazon and Barnes & Noble. For ebooks, you’ll want to make your titles available on the Kindle, iBookstore, NOOK and Kobo, at a minimum. Happily, you can get all of your books into these channels — and many more — with Lulu.com. For free.

3. Press releases are very popular
This is a double-edged sword. Yes, press releases are a valuable tool for building awareness about your book, and you can reach the same journalists who the Big 6 publishers talk to. Yes, there is a ton of news out in the world and it takes a lot to get your story heard. The lesson here? Targeting the information in your press release is critical, and targeting the people you send it to is also key.

View the complete webinar, and let us know in the comments what’s worked for you to drive book sales. You can also page through the webinar deck on Slideshare.

Tom Clements on Marketing His Successful Book: How to Write a Killer SAT Essay

By the time The College Board unveiled a new essay component to the SAT in 2005, Tom Clements, a former college English instructor, had already been teaching prep classes for 15-plus years. He understood the components of good writing but wanted to develop a way for students to write well and fast, since test-takers are only allotted 25 minutes to complete the written portion of the test. Thus How to Write a Killer SAT Essay was conceived.

“Using my students as a ‘focus group’ I presented strategies and techniques for prefabricating their essays with content examples varied enough to apply to any topic (called prompts) The College Board might throw at them during the SAT. My students did so well — average scores for their essays were in the 92nd percentile range — that I decided to incorporate both my methodology and my students’ actual essays in a book that would teach kids not able to take my class in person to nonetheless dominate the SAT essay.”

Despite the innovative strategies and proven success of Tom’s technique, How to Write a Killer SAT Essay faced challenges on its road to publication — at first.