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	<title>Lulu Blog &#187; book covers</title>
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	<description>Adventures in Self-Publishing</description>
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		<title>Judging a book by its cover isn’t such a bad idea after all</title>
		<link>http://www.lulu.com/blog/2009/04/21/judging-a-book-by-its-cover-isn%e2%80%99t-such-a-bad-idea-after-all/</link>
		<comments>http://www.lulu.com/blog/2009/04/21/judging-a-book-by-its-cover-isn%e2%80%99t-such-a-bad-idea-after-all/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 18:43:40 +0000</pubDate>
		<dc:creator>Carol</dc:creator>
				<category><![CDATA[Lulu News]]></category>
		<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[New Features]]></category>
		<category><![CDATA[book covers]]></category>
		<category><![CDATA[custom]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[graphics]]></category>

		<guid isPermaLink="false">http://lulublog.com/?p=1004</guid>
		<description><![CDATA[The saying goes, “don’t judge a book by its cover,” but that old adage was crafted before our new Lulu Cover Wizard came about. Now, Lulu has made it easier than ever to create a professional cover for your book, without the cost that comes along with a professional designer. A great book cover can [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">The saying goes, “don’t judge a book by its cover,” but that old adage was crafted before our new Lulu Cover Wizard came about. Now, Lulu has made it easier than ever to create a professional cover for your book, without the cost that comes along with a professional designer.</p>
<p style="text-align: left;">A great book cover can open doors for your book, and the new Lulu Cover Wizard provides our creators with the tools to get noticed. The new Lulu Cover Wizard is entirely browser based, so there is no need to download any software. It also auto-calculates the dimensions of your book to ensure a proper full-bleed print.  There are various themes, 	colors, and fonts to choose from, and you even have the option to use 	your own personal or professional <a href="http://us.fotolia.com/lulu">Fotolia</a> images for your book cover. And, when you sign up with Fotolia through Lulu, receive special discounts, too.</p>
<div style="text-align: center;">
<p align="center">
<div id="attachment_1006" class="wp-caption aligncenter" style="width: 399px"><br />
<a href="http://www.lulu.com/blog/wp-content/uploads/2009/04/picture-25.png"><img class="size-full wp-image-1006" title="Leah's Last Chance" src="http://www.lulu.com/blog/wp-content/uploads/2009/04/picture-25.png" alt="The New Lulu Cover Wizard" width="389" height="284" align="middle" /></a><br />
<p class="wp-caption-text">The New Lulu Cover Wizard</p></div>
</div>
<p style="text-align: left;"><span id="more-1004"></span>The interface is intuitive and the tools are easy to use which allows for quicker cover creation. The expanded feature set and enhanced photo capabilities encourage you to show your creative side. It’s truly never been easier to create a great book cover.</p>
<p style="text-align: left;">If you created your book cover with the older Cover Designer, don’t worry &#8211; you can still try out the new Lulu Cover Wizard by revising your project. If you decide you prefer the older Cover Designer, it’s still available to use.</p>
<p style="text-align: left;">We at Lulu are happy to provide the tools necessary to empower you to become the world’s next best selling author!</p>
<p style="text-align: center;"><strong><em>Book covers created with the new Lulu Cover Wizard</em></strong></p>
<div class="mceTemp mceIEcenter" style="text-align: center;">
<p><a href="http://www.lulu.com/content/6808309"><img class="size-full wp-image-1007 alignleft" style="margin-left: 10px; margin-right: 10px;" title="Solipsis by Hadias Abidin" src="http://www.lulu.com/blog/wp-content/uploads/2009/04/picture-29.png" alt="Created with the new Lulu Cover Wizard" width="140" height="199" /></a></p>
<p><a href="http://www.lulu.com/content/paperback-book/london/6641530"><img class="size-full wp-image-1005 alignleft" style="border: 1px solid black; margin-left: 10px; margin-right: 10px;" title="LONDON by by Javier Aparisi" src="http://www.lulu.com/blog/wp-content/uploads/2009/04/picture-30.png" alt="Created with the new Lulu Cover Wizard" width="188" height="148" /></a></div>
<p style="text-align: center;"><a href="http://www.lulu.com/content/paperback-book/media-decor-ecco-installation-manual/6814629"><img class="size-full wp-image-1008 alignleft" style="border: 1px solid black; margin-left: 10px; margin-right: 10px;" title="Media Decor ECCO Installation Manual" src="http://www.lulu.com/blog/wp-content/uploads/2009/04/picture-27.png" alt="Created with the new Lulu Cover Wizard " width="148" height="199" /></a></p>
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		<slash:comments>8</slash:comments>
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		<item>
		<title>Tips and Tricks: Cover Design</title>
		<link>http://www.lulu.com/blog/2008/02/05/30/</link>
		<comments>http://www.lulu.com/blog/2008/02/05/30/#comments</comments>
		<pubDate>Tue, 05 Feb 2008 16:23:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Tips and Tricks]]></category>
		<category><![CDATA[book covers]]></category>
		<category><![CDATA[cover design]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[how-to]]></category>

		<guid isPermaLink="false">http://lulublog.com/2008/02/05/30/</guid>
		<description><![CDATA[You shouldn&#8217;t judge a book by its cover, but most people do&#8230; How many times have you picked up a book because it looked interesting? Make sure your creation makes a lasting impression with an attractive, well-designed cover. It&#8217;s a great way to attract and pique the viewer&#8217;s interest and make your book stand out [...]]]></description>
			<content:encoded><![CDATA[<p><font color="#ff6600"><strong>Y</strong></font><strong><font color="#ff6600">ou shouldn&#8217;t judge a book by its cover, but most people do</font><font color="#ff6600">&#8230;</font></strong></p>
<p>How many times have you picked up a book because it <em>looked</em> interesting?</p>
<p>Make sure your creation makes a lasting impression with an attractive, well-designed cover. It&#8217;s a great way to attract and pique the viewer&#8217;s interest and make your book stand out from the crowd.</p>
<p>With these helpfl guidelines, design the cover that will showcase your book in an extraordinary way.</p>
<p><strong>Before designing you cover you should: </strong></p>
<ul>
<li>Identify the target audience: Consider their      interests, reading levels, background.</li>
<li>Determine the purpose of your message you want to      present and plan your cover layout around it.</li>
<li>Select appropriate typefaces and organize the      text and graphics.</li>
</ul>
<p><strong>::Audience::</strong></p>
<p>Remember that you are not designing for yourself; you are designing to communicate to others. Take the audiences needs, skills, and abilities, into account when developing your design.</p>
<p><strong>::Layout::</strong></p>
<p>Decide what you want the reader to see or read first and position it accordingly, then decide what you want the reader to read or see next.</p>
<p>Make the most important element you want your readers to see the <strong>largest</strong> and the least important element the <strong>smallest</strong>.  A few ways to do that is to:</p>
<ul>
<li> Establish a hierarchy of type sizes for headlines, subheads, etc.</li>
<li> Be consistent with formatting.</li>
<li> Use lines to organize information.</li>
<li> Outline a photo or separate it from other elements. The use of space (negative space), is very important as it gives the eye a visual rest, makes a layout easy to follow and can drown attention.</li>
</ul>
<p>Color on a book-cover can convey moods, create images, attract attention, and identify objects, among other things.  When you choose colors &#8211; think about the following:</p>
<ul>
<li>Highlighting important elements such as headlines      and subheads.</li>
<li>Attracting the eye.</li>
<li>Creating a mood.</li>
<li>Provoking thought or emotion.</li>
</ul>
<p><strong>Red</strong> &#8211; Energy, Passion, Power, Excitement                   <strong>Orange</strong> &#8211; Happy, Confident, Creative, Adventurous</p>
<p><strong>Yellow</strong> &#8211; Wisdom, Playful, Satisfying, Optimistic        <strong>Green</strong> &#8211; Health, Contentment, Harmony</p>
<p><strong>Blue</strong> &#8211; Honesty, Integrity, Trustworthiness                    <strong>Violet</strong> &#8211; Mystic, Beauty, Inspiration</p>
<p><strong>Brown &#8211; </strong>Easiness, Passivity                              <strong>Black -</strong>  Finality, Transitional Color</p>
<p><strong>:: Typography::</strong></p>
<p>Key tips:  Choose a font that embodies the personality of your book or theme.  Aggressive, Violent,  Peaceful,  Confusion&#8230;&#8230;..You should use two typefaces but make sure they are very different.  If you decide to use only one font, choose one that has different variations.</p>
<p><strong>::Images and Graphics::</strong></p>
<p><strong>Your Cover: the first impression on your readers.  </strong>Once you have decided what type of feeling you want to create, choose an image. Don&#8217;t forget, unusual shapes can be used to attract attention. There are basically three types of shapes: Geometric shapes (a triangle), natural shapes (a being, plant, pet etc.) and abstract shapes (an illustration)</p>
<p>If you don&#8217;t have your own image and you are looking for one, check out public domain, royalty free graphics web sites or subscription graphics online services that charge a membership fee for unlimited graphics downloads&#8230;.</p>
<p>Here are some helpful links:</p>
<p><a href="http://www.freedigitalphotos.net/">http://www.freedigitalphotos.net/</a></p>
<p><a href="http://www.freefoto.com/browse/04-00-0?ffid=04-00-0">http://www.freefoto.com/browse/04-00-0?ffid=04-00-0</a></p>
<p><a href="http://www.pdphoto.org/">http://www.pdphoto.org/</a></p>
<p><a href="http://search.creativecommons.org/">http://search.creativecommons.org/</a></p>
<p><a href="http://www.clipart.com/en/">http://www.clipart.com/en/</a></p>
<p><strong> </strong></p>
<p><strong> Lulu&#8217;s Services Marketplace:</strong></p>
<p>If you would like the help of an expert, visit <a href="http://www.lulu.com/en/services/">Lulu At Your Service: a Services Marketplace</a> and find a designer near you.</p>
<p><strong> </strong></p>
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