Articles tagged "conversion"

Reach More Readers, Sell More Books with Upgraded eBook Tool

Interesting read in the Wall Street Journal this morning:

People who buy e-readers tend to spend more time than ever with their nose in a book, preliminary research shows.

That’s great news for authors, because it shows that eBooks are creating ever more sales opportunities for their work. Here’s even better news: Lulu now makes it easier than ever to create eBooks and reach readers all over the world.

We’ve updated our eBook wizard so that you can instantly publish to both U.S. and international versions of the iBookstore, including the U.K., Germany, France and Canada. And we’re hard at work opening even more channels — our goal, in fact, is to create the most vibrant, multi-retail eBook publishing tool available.

Indeed, our revamped tool is designed so authors who upload eBooks today will automatically have them distributed to other regions, marketplaces and devices as they become available. That effectively makes Lulu a one-stop shop for eBook publishing. To quote one of my favorite infomercial personalities:  “Just set it, and forget it.”

Why do all this? Because more eBook channels lead to more sales. In the first three months of iBookstore distribution, Lulu authors sold more than 6,000 eBooks and earned more than $30,000 in revenue. In the first week of our new eBook publishing tool, Lulu authors have sold three times as many eBooks globally than they could in the U.S. alone.

Now, that’s something to get excited about.

Get Your eBook in the Apple iBookstore

ipadibookstore

After weeks of anticipation — and months of speculation — the iPad is finally here.

We know many of our authors are excited by the possibilities of this new device. And we’re excited to offer you access.

Apple has selected Lulu as a certified aggregator to provide content for the iBookstore. We have been hard at work pushing hundreds of titles to the store as part of a pilot program to ensure all of our processes are ready for the volume of content that we expect. I’m sure you have many questions, so let me get right to it.

Here are five points to understand: