Articles tagged "download"

Download Day is Coming. Create an eBook, Win a Barnes and Noble NOOK

eBooks are the hot topic these days and with good reason.  Industry analysts are estimating 24.5 million lucky folks will be unwrapping shiny new e-readers this holiday season, which is expected to double overall eBook sales over last year’s whopping $263 million.

eBooks provide both a speed to market and potential for a higher revenue share that are just too beneficial to ignore. With Lulu’s direct-live status an author can create an eBook and have it available for sale almost immediately and keep up to 90% of the profit.  Each day, we see more and more traditionally published authors like Stephen Stark and Kevin Powell self-publish eBooks of their own.

“Suddenly all these people are publishing their content on their own because they don’t feel they’ll get the same money or value elsewhere and they are right,” says Stark.  “We’ve reached a point where authors can make a much higher royalty by self-publishing and are free to experiment in ways big publishers can’t.”

It’s true; eBooks provide opportunities to reach huge numbers of new readers, and we want to make sure all of our authors are set to take full advantage of those opportunities.  So this year, we’re proclaiming December 26th the first annual Download Day.

Much like Black Friday in November, the day after Christmas is the highest traffic shopping day for people buying eBooks.  Think about it, you just got this cool new gadget; you’re gonna want to play with it and start filling it up with apps, games, and…(say it with me) eBooks!  Will your work be one of them?  It should be.

To sweeten the deal, we’ll give the Lulu author who sells the most eBooks on December 26th, 2011 (even if you’re selling for free) a brand new Barnes and Noble NOOK, and a $100 off coupon – good for anything on Lulu.  Hit up your friends, your family, heck, even your mailman, and send them a link to your eBook.  The bonus here is with more sales, you’ll gain more visibility for you and your work by moving up in bestseller lists in places like the iBookstore℠ and NOOK Bookstore™ so even more readers will discover your titles.

Want to create an eBook but don’t know where to start?  Fret not, would-be digital author, with our Word to EPUB Converter, you can upload .doc, .docx, .txt, and .rtf files and have them made into an EPUB within about two – five minutes.  You can also visit our eBook landing page for more information – your source for all things in eBook publishing.

Once you’ve published, be sure to read our helpful eBook marketing blogs for tips on how to create an eBook and make sure all these new eBook reading customers will see yours.  You might learn something you didn’t think of – like how selling your eBook for free can actually make you more money.  Pretty soon, you’ll have readers all over the world flipping the digital pages of your remarkable work.

Happy Download Day!

 

The iBookstore is a service mark of Apple Inc.

The winner of Download Day will be notified in mid-January 2012.  Contest is open to all Lulu authors that have titles available in EPUB format.  Total sales will be calculated from lulu.com and our distribution partners.

How to Make an eBook Anyone Can Read with ePub

Blog Update: Before you read, check out our handy new eBook landing page for the latest tips to help you publish your eBook today.



In a recent post I talked about how all of you would-be eBook authors should know your file formats, or at least be somewhat familiar with the most commonly used ones.  As an author, you want to make your work as accessible as possible, which means making your content able to be read on as many devices as you can.  Since it is Read an eBook Week, and Lulu is giving away three Apple iPads, I thought it might be useful to provide a how-to tutorial for the most universal eBook format: ePub.

Many new authors might make the mistake of thinking that if they have a portable document format (PDF) of their book it means that it can be read on an e-reader or other mobile device.  While in many cases the PDF can be opened, the text is far too small because it is a static or unchangeable image.  ePub makes it so your text is resized to fit the screen of any given device.  Since the text in ePub format can be changed in terms of size, font and color, reading an ePub book becomes a much more personal experience for the reader.  Sounds great right?  But how do you make an ePub book?

You really have three options:  let Lulu do the work for you with our conversion services, use a conversion program like (Adobe InDesign, eCub, Calibre, Google ePub Toolkit, etc.), or you can do-it-yourself.  If you decide to do-it-yourself, I’ve added some great directions I found over at jedisaber.com.


What You’ll Need:

* A text editor (like Text Edit or Notepad) that can edit text files, HTML, and XML.
* A program that can create .zip files (which should be built into OS X or Windows).

Reach More Readers, Sell More Books with Upgraded eBook Tool

Interesting read in the Wall Street Journal this morning:

People who buy e-readers tend to spend more time than ever with their nose in a book, preliminary research shows.

That’s great news for authors, because it shows that eBooks are creating ever more sales opportunities for their work. Here’s even better news: Lulu now makes it easier than ever to create eBooks and reach readers all over the world.

We’ve updated our eBook wizard so that you can instantly publish to both U.S. and international versions of the iBookstore, including the U.K., Germany, France and Canada. And we’re hard at work opening even more channels — our goal, in fact, is to create the most vibrant, multi-retail eBook publishing tool available.

Indeed, our revamped tool is designed so authors who upload eBooks today will automatically have them distributed to other regions, marketplaces and devices as they become available. That effectively makes Lulu a one-stop shop for eBook publishing. To quote one of my favorite infomercial personalities:  “Just set it, and forget it.”

Why do all this? Because more eBook channels lead to more sales. In the first three months of iBookstore distribution, Lulu authors sold more than 6,000 eBooks and earned more than $30,000 in revenue. In the first week of our new eBook publishing tool, Lulu authors have sold three times as many eBooks globally than they could in the U.S. alone.

Now, that’s something to get excited about.

Publish an ePub. Win an iPad

iPadContest_BlogBannerThe time to get in on the gold rush for ePub books has never been better.  From now until March 22, 2010, simply publish an ePub version of your book, and you’ll be automatically eligible to win one of three Apple iPads.  Yep, that’s right – just create an ePub book and you could score a brand new iPad…on us.

Ready to join the ePub boom?

Lulu now offers ePub conversion services to take your book into the future.  Get your book ready for the iPad, Sony Reader and other electronic devises with our ePub conversion service.  We offer three service packs depending on the number of pages  in your manuscript.

Our ePub service includes the following:

  1. Tagging and linking of the Table of Content (TOC)
  2. Proofing of the illustrations to make sure they’re resized properly
  3. Removal of the original page numbers and page headers (to prevent them from appearing in the middle of the page)
  4. Re-flowing of the text by chapter and re-pagination of the entire book