Articles tagged "eBook"

Top 10 Reasons Your eBook Was Rejected

How many of you have tried to publish an eBook and submit it for distribution? If you have, you may have noticed a few hurdles along the way. Lulu’s here to help. We want to help you get your eBook published and distributed so that you can share it with the world.

We have created a comprehensive explanation of the top 10 reasons why your eBook was rejected and posted it in our Connect Forum.

There is more information in the Connect Forum post to explain each of these, but here are the top 10 Reasons in case any of these look familiar to you:

  1. Headings improperly ordered
  2. Styles, NCX are missing
  3. Title link/entry improperly styled
  4. Improper capitalization
  5. Metadata mismatch
  6. Incomplete metadata
  7. Poor image or cover image quality
  8. URL/email on cover or description
  9. Title/author name unnecessarily duplicated on your cover
  10. Page numbers on the Table of Contents page

And, since we fully understand that most people don’t speak our eBook jargon, the post also defines and explains:

  1. What is an NCX?
  2. What are headings?
  3. What is metadata?

Print is Dead; Long Live Print – Print Sales Stronger than Ever Thanks to eBooks

Everyone is talking about eBooks these days.  I was just on a flight where it seemed like everyone had either an iPad, Nook, Kindle, or some other device they were using to read their books.  So where does that leave print?

Well at Lulu, print is going as strong as ever.  Creators on Lulu published over 50,000 new print book titles in 2011, up nearly 9% over 2010.  What’s perhaps more interesting however is that print titles accounted for an incredible 68% of Lulu’s total sales last year, which really says something about the buying and sharing patterns of readers.

Undoubtedly eBooks are on the rise, but we’ve noticed a trend where readers with an eBook might tell a friend without an e-reader about a title and that friend then goes and buys a print copy.  Time and again, we’ve seen examples of authors publishing both a print and eBook version of their works and going on to sell more than double the amount of total copies over authors who only sell one or the other.

One clever tactic we’ve seen authors use to drive print sales too is to offer free eBook previews of their titles. Several authors used this method over the holidays last year. We saw eBook sales double the day after Christmas and just a few days later, on the 28th, print sales tripled!

Today’s author can’t predict where their next fan might come from and readers don’t want to have to choose between formats.  They just want it to be easy.  Lulu’s mission in all of this is to ensure that we’re providing creators and buyers with the most options for selling their works – be they print or electronic – through more and more partnerships with premier retailers like Amazon, Barnes and Noble, and Apple.  And while eBooks are certainly gaining momentum, our print catalogue sits at 618,687 titles – almost exactly even with our eBook catalogue.  Clearly, print is still alive.

Cheers,

Tom

 

CAMEX Recap – Bringing the Power of One-Stop Publishing to College Communities

Lulu was at the Campus Market Expo (CAMEX) March 2-6th this week and boy did we have a great time. It was our first year at the event and since we were partnered with the National Association of College Stores (NACS), the guys responsible for CAMEX, attendees were anxious to see what we had to offer. We did not disappoint.

Lulu got to show off our fancy new beta platform for college stores. What the heck does that mean? Well, we’re providing stores with the tools they need to effectively become their own publishing hubs. This is great for everyone including faculty and staff, students, and the stores themselves. The platform puts the power back in the hands of the community. Educators are able to create customized course materials and text books at prices they set. Students get more up-to-date and affordable content, and can publish works of their own. Stores get to diversify their revenue, take advantage of Lulu’s distribution partners, and look like the good guys they are to their customers – all while Lulu does all the heavy lifting on the backend. Cool huh?  So far, the pilot program has sign-ups from Montezuma Publishing at San Diego State University, Jayhawk Ink at the University of Kansas, and Odin Ink at Portland State University.

You can learn more about Lulu’s partnership with NACS on the Lulu Press Center. In the meantime, check out these fun pictures from the show.

Apple’s new iPad means more ways to reach readers

Since Lulu believes that you are fully capable of changing the world with your words and images, we want to give you as much access as possible to getting your work out there to the widest audience possible.

This is why we’re so pleased with each technological advancement that allows more creators to share more content with more people. Today, the exciting announcement is Apple’s new iPad. This is great news for you as an author. Here are some links to help you take advantage of the recent surge in eBook publications:

Happy Birthday, Dr. Seuss

How many of you have been influenced by the works of Dr. Seuss? Help us celebrate his birthday by sharing with us your childhood memories of Dr. Seuss, lessons you learned, your favorite quotes and maybe even a rhyme of your own!

Buy eBooks. Save trees. In honor of The Lorax and Dr. Seuss.

The Week in Self-Publishing and eBooks

Another week spent staring at that one perfect sentence you’ve written, dreading the fact that this one incredible sentence needs to eventually become part of a paragraph, then part of a chapter, and eventually just an almost insignificant part of a brilliant book. But you can do it! We promise.

Another week means another week in self-publishing and eBook news, so here we go:

  • The Association of Independent Authors (AiA) will be releasing a comprehensive guide to self-publishing in a few months. We’re assuming they will be self-publishing it.
  • Ebook revolution? Sure seems like it. A self-published author in Britain has sold more books than Stieg Larsson and James Patterson.
  • Could it be time for a single format for ebooks? This article weighs the pros and cons of ending the use of digital rights management (DRM).
  • Nicholas Carr discusses the idea of writers changing their ebooks after they’ve published them. Would The Great Gatsby be even better had Fitzgerald the ability to continue to edit it? Will your novel continue to change years after you publish it?
  • Big Surprise! Jonathan Franzen hates ebooks. But he’s sold thousands of them.
  • Activist and award-winning writer Kevin Powell will self-publish his next book.
  • Is “bundling” eBooks with print books a good idea? A small publisher shares his ideas.
  • A pretty comprehensive look at how drastically the rise of self-publishing and eBooks have changed the publishing industry (and the Internet).
  • Want to lend eBooks? Want to make your ebook available to be lent? Here’s how.
  • A great piece about why award-winning chef John Sundstrom is choosing to self-publish a new cookbook, despite offers from major publishers.
  • Digital textbooks are the future. what’s to stop professors from self-publishing their own?

Happy writing and publishing!

 

What’s the buzz on all this Apple publishing stuff?

If you’ve been paying attention to any tech news since yesterday, you probably heard about the Apple announcement of their new iBook® Author app – geared towards educators looking to publish textbooks for customized classroom solutions.  Here’s what some of the top tech-media outlets have to say about the new program:

Mashable
Hands On: Apple’s iBooks Author App

Engadget
Apple launches iBooks 2 e-Textbook platform (video)

PC Magazine
iBooks Author: You Work For Apple Now

The Telegraph
iBooks Author:  Apple doesn’t want to own your book

The Verge
iBooks Author restricts all sales to iBookstore, wraps for-pay books in DRM

Techcrunch
Apple Announces iBooks 2, A New Textbook Experience for the iPad

LA Times
Apple’s iBooks 2, iBooks Author:  Bids to own publishing’s future

TechRadar
Hands on:  iBooks Author review

So what do you guys think about Apple’s new initiative?  Sound off in the comments below.

 

Download Day Winner Announced!

In a recent blog post, we predicted that Dec. 26th would be one of the highest traffic days for new readers buying eBooks.  We crunched the numbers and are happy to report that indeed, the day after Christmas – when millions of folks were playing with their shiny new e-readers and tablets – eBook downloads doubled, then spiked again Dec. 29th. Take a look:

With that, we’re pleased to announce the winner of Download Day and $100 off their new Lulu purchase :

 

Buddy World Books
by Paul Woodward
Paul used the free sample method for generating buzz for his works and climb to the top of the bestseller list.  You can learn how to use this method for your own works by checking out our recent post on Making More Off Your eBooks by Selling Them for Free.

 

Runner-up with their Lulu Short Story Contest submission:

 

The Littlest Ninja
by Criscelle Henderson and Micah Bonnell
These two authors submitted this work back in November for the Lulu Short Story Contest.  It just goes to show you how some promotion can help spike your visibility, no matter how recently you’ve published.  Way to go you two.


Winners of the Lulu Short Story Contest Announced!


Wow.

We just can’t get over how many truly remarkable stories we received for the first ever Lulu Short Story Contest.

Our panel of 25 judges carefully read through the 2000+ submissions, picked their favorite, then read it out loud to the rest of the judges. From there, judges voted on which stories they liked the best from the readings and tallied the results until there were three clear winners with the most votes.  Your stories made us laugh, made us tear up, and some of the judges even got into literary debates over their favorites that lasted for days on end (no, really).

It was amazing to see everyone take such a passionate interest in our authors’ work. I can’t express enough how hard it was to pick just three finalists. But, we had to…SO! Without further ado (and because the suspense is killing me)…here are the winners of the Lulu Short Story Contest:

1ST PLACE WINNER:

The Red Boots by Poornima Ram Kiram

$1,000 Cash
Barnes and Noble NOOK
A review in Shelf-Unbound Magazine
Free Lulu Publicity


2ND PLACE WINNER:

Grass by Charles D. Shell
$250 and a Barnes and Noble NOOK™:


3RD PLACE WINNER:

Revenge by Gail Kavanagh
$100 Gift Card to Barnes and Noble


Honorable Mention:

Persona Quietus by Jesse Lee
Lovely Stranger by Jennifer Porter-Kennard

If you didn’t win, don’t let it get you down.  So many of the stories were so excellent and hey, now you have an eBook version of your story and your name out in the world for millions of readers to see. All just because you believed in yourself. Neat huh?!?

You can take that shiny new eBook of yours and promote it this holiday too for what we’re calling Download Day.  We did some research and figured out that December 26th is the highest traffic shopping day for eBook sales – much like “Black Friday” in November. So, we’re throwing a good old-fashioned author sales contest for Download Day and the author who sells the most copies of their eBook on December 26th, 2011 – even if you sell your eBook for free – will win a Barnes and Noble NOOK and $100 off coupon good for anything on Lulu.

Learn more about Download Day, the highest traffic buying day for digital content on the Lulu blog here. And thank you again so very much for helping make the Lulu Short Story Contest such a success.  Due to popular demand, we’ll soon be posting a full list of all 2,000+ submissions to the contest for everyone to read and we plan to publish an anthology featuring all the semi-finalists and three winners for all to enjoy.  More details on that to come soon.

All the best this holiday from Lulu.

How to Make an eBook Anyone Can Read with ePub

Blog Update: Before you read, check out our handy new eBook landing page for the latest tips to help you publish your eBook today.



In a recent post I talked about how all of you would-be eBook authors should know your file formats, or at least be somewhat familiar with the most commonly used ones.  As an author, you want to make your work as accessible as possible, which means making your content able to be read on as many devices as you can.  Since it is Read an eBook Week, and Lulu is giving away three Apple iPads, I thought it might be useful to provide a how-to tutorial for the most universal eBook format: ePub.

Many new authors might make the mistake of thinking that if they have a portable document format (PDF) of their book it means that it can be read on an e-reader or other mobile device.  While in many cases the PDF can be opened, the text is far too small because it is a static or unchangeable image.  ePub makes it so your text is resized to fit the screen of any given device.  Since the text in ePub format can be changed in terms of size, font and color, reading an ePub book becomes a much more personal experience for the reader.  Sounds great right?  But how do you make an ePub book?

You really have three options:  let Lulu do the work for you with our conversion services, use a conversion program like (Adobe InDesign, eCub, Calibre, Google ePub Toolkit, etc.), or you can do-it-yourself.  If you decide to do-it-yourself, I’ve added some great directions I found over at jedisaber.com.


What You’ll Need:

* A text editor (like Text Edit or Notepad) that can edit text files, HTML, and XML.
* A program that can create .zip files (which should be built into OS X or Windows).