Articles tagged "faster"

Lulu to Create a New Standard in Publishing Commerce

At Lulu, we stop at nothing to help you bring your knowledge and ideas to your readers more easily than ever before.  For us the formula is simple:  the better the tools and resources that power Lulu, the quicker you can publish and sell your remarkable works. It’s rare, but when we find other companies that focus on ease of use for customers like we do, we get very excited. Just like we did when we partnered with eCommerce platform provider Elastic Path.


By working with Elastic Path, we’ll be able to add new capabilities such as registration-less checkout and customized sales campaigns that will benefit all of our customers whether you come to Lulu to buy or to sell.  In fact, our unique online community of 2.5 million customers, made up of great folks just like you, has been the primary inspiration behind this partnership as we work to provide creators with more freedom and buyers with more savings.

This new eCommerce strategy is just one more element of the open-publishing market that Lulu is building. Through our growing network of retail partners and open publication APIs, Lulu is empowering you to sell your works anywhere, anytime. Be on the look out for Lulu and Elastic Path at two upcoming events. Our CEO, Bob Young, will be presenting along with Elastic Path CSO, Cliff Conneighton, about the future of publishing at the World e-Reading Congress in London, May 9-11, and at Book Expo America in New York May 24-26.

The Telepathy Standard

Once upon a time, there was a clear distinction between author and publisher.  Despite everyone’s knowledge and expertise, not everyone had access to the tools and resources necessary to make content public. Publishing was a closed system. Now, thanks to the Internet and digital text, publishing is open and more and more opportunities are becoming available to creators, businesses, developers and publishers alike – everyday.

Today we live in a world where it’s possible for someone to share their ideas instantaneously across multiple devices and platforms – electronically or in print.

But what comes next?

Lulu Founder and CEO Bob Young shares his thoughts on that question in the The Telepathy Standard below as he highlights why telepathy is the gold standard by which authors transfer content to their readers and how we are getting closer to that standard everyday with advances in technology.

iPad 2 Means More Readers for You

We love technology at Lulu, especially technology that helps our authors reach more readers.

Today, Apple is set to unveil the new iPad after the first version shattered sales records (15 million units sold in 2010) and introduced a new retail channel, the iBookstore, for authors to distribute their eBooks through.

Last year, eBooks accounted for $263 million of total trade book sales, which represents a 193% increase from 2009 according to the Association of American Publishers. As readers continue to find new ways to discover and purchase content, any author would do well to provide their work in as many formats and on as many devices as possible because you never know how your next biggest fan may discover your work.  As speculation builds over new iPad features, more eyes are turning towards the device, which opens up even greater opportunities for authors to expand their readership across millions of people.

In recent posts, we’ve shown you how to get your Lulu published eBook into the iBookstore and onto the iPad and we know how eager you are to see your books out in the world. That’s why we’re happy to help you distribute your remarkable works through our growing network of retail partners. Keep in mind too, that authors are always able to publish and sell their books immediately to the 2.5 million unique customers in the Lulu Marketplace for free, either electronically or in print. Lulu continues to help you bring your knowledge and expertise to your customers more easily than every before. We look forward to your continued success with Lulu and our retail partners.

Holiday Shipping Deadlines

         

Ho Ho Holy Cow! It's the holidays.

This year, take some of the burden off Santa, but using Lulu shipping.

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Here’s the list of holiday shipping deadlines by region. Click the tab for your region of the globe and compare the deadlines for each ship method and order with the following constraints:

  • Orders from North and South America and for Publisher Grade Books must be placed by 11:59 pm EST, Midnight in the US
  • Orders must be 30 or less to meet the Holiday deadlines listed below. For order quantities over 30, add 3 business days
  • Some items may not be available for certain shipping options in your region. Double check your items in the shopping cart
  • Lulu does not recommend the Mail or Priority Mail shipping method and will not guarantee December 24th delivery

Disclaimer: The dates and information provided are intended to serve as a guideline for order delivery by December 24th, 2010. The dates provided here do not imply a guarantee. Weather and unforeseen circumstances may delay deliveries.

Happy holidays, and since you’re helping Santa out this year, don’t forget to eat the cookies.