Articles tagged "General Awesomeness"

Lulu Speaker Series: Writing Coach Alice Osborn

This week we welcome poet, writing coach, magazine editor, musician, and dancer Alice Osborn to the Lulu offices.

When she’s not writing poetry or editing the regional quarterly magazine Wake Living, Alice teaches writing workshops for aspiring fiction and memoir authors ranging in age from 9 to 90.  Alice firmly believes everyone should write as it’s the best way “to share their life, hardships, lessons and to leave a legacy. Writing a book should not be all about the ego; it should be about what a writer has inside of them that can serve, educate or change someone’s life.”

Today, Alice shares advice on planning and publicizing an effective book launch event at your local bookstore and other venues. She also has some tips for incorporating photos and video from the event into your press kit and social media campaigns.

 


About Alice

Alice Osborn’s education (MA in English, NCSU and BS in Finance, VA Tech) and work experience is unusually varied and now feeds her work as a poet, singer/songwriter, book coach and editor of Wake Living magazine. Heroes without Capes is her most recent collection of poetry. Previous collections include After the Steaming Stops and Unfinished Projects. Alice is also the editor of the anthologies Tattoos and Creatures of Habitat, both from Main Street Rag.

When she’s not editing or writing, Alice is an Irish dancer who plays guitar and violin. She lives in Raleigh, North Carolina, with her husband, two children, four loud birds and Mr. Nibbles, the guinea pig. Visit Alice’s website at www.aliceosborn.com

 

 

Lulu Speaker Series: Marketing Specialist Diana M. Needham

In February we introduced a new web series featuring publishing and marketing experts. We kicked off the series by welcoming Diana M. Needham, a local book marketing consultant, to the Lulu office to share her journey on becoming an author. She also shared some great tips on “Getting Started Writing a Book.”

As a book marketing consultant, Needham first asks her clients five questions. “It all starts with your big why. Why are you writing this book? What is it that is inside of you that is compelling you to get this message out? When you can be really clear about your ‘big why,’ you can continue the momentum and actually get the book finished.”

Learn more by clicking below for excerpts from the live interview.


About Diana M. Needham

Needham is the author of The Authority Mindset: Proven Principles For Establishing Yourself as an Expert in Any Industry and chairs the local chapter of the Non Fiction Authors Association in the Raleigh-Durham-Chapel Hill NC area


Follow us on Facebook and watch interviews as they happen on Facebook Live.

Please share your feedback in the comments below.  Would you like to see us feature more of these types of videos? Are they helpful and inspirational with your own book project? What topics would you like for us to include in upcoming interviews?

 

Inside Lulu: What the Interns Did This Summer

Intern Susan

2016 Summer Intern: Susan Z.

Summer Intern: Susan Z.

As an international student, I enjoy learning about different cultures and Lulu has employees from all over the world who support international markets. In the Lulu office you hear different languages spoken everyday. I also appreciate the company culture. One of the things I noticed on my first day at Lulu was the relaxing work atmosphere. Employees always have a smile on their face. I can tell they enjoy working here. They are like friends and family. Not to mention that at Lulu you will never get hungry because the kitchen is always full of “Lulu” snacks including my favorite granola bar, fresh fruits, and all the homemade treats people bring to share. At Lulu, it’s all about sharing.

During my internship I also learned how to step out of my comfort zone. What makes you a little uncomfortable at first is often an opportunity to learn a new skill. For example, I was a bit nervous when I learned I was to work on a project using WordPress. During the process, not only did I learn how to use the software, but also learned about CSS (Cascading Style Sheets). I was surprised to find that coding and CSS are things that interest me. As a Fashion and Textiles major , I never thought this would be an area in which I would have an interest, but with my supervisor’s encouragement, I am now taking online coding classes.

Although this internship has come to the end, I cannot thank Lulu enough for having brought me on board. It was great to be a part of the Lulu team. During my time here, I got to see how a company operates and learned how to handle multiple projects, work across several departments and manage my time effectively. I also got to participate in department meetings, workshops, team training and community volunteering.

I believe my experience at Lulu will be beneficial to my future career path. And, now I actually know the difference between an ISBN and an ISNI .

Intern Chris

2016 Summer Intern: Chris A.

2016 Summer Intern: Chris A.

When I interviewed with Lulu for an intern position, I was admittedly nervous. The main purpose of the internship was to assist Lulu in obtaining B Corp Certification. I was a supply chain major with an interest in sustainability, but not much experience with B Corp or sustainable business practices. I was a bit worried about how much would be expected of me and whether I was capable of meeting those lofty expectations.

Little did I know that there was absolutely no reason to be worried. Lulu is an awesome company. I was given my own desk and treated with the utmost respect the entire time I was here. I was not simply a lowly intern doing busy work that nobody else wanted to do. I was able to work on important projects that would have a notable effect on the business going forward. At one point, I pitched my project proposals to the Vice President and the CEO. It was truly an invaluable experience and one that I certainly would not have gotten at many other companies.

Perhaps the coolest thing about Lulu, which was very apparent even during my interview, is how great the people are. The company culture is almost unrivaled. It is a friendly and comfortable work environment filled with great people and a common goal; make the world a better place. I am truly, truly thankful for the opportunity to have worked at Lulu and I cannot thank everyone at Lulu enough for everything they have done for me.

Garden Volunteer

Chris (back left) and Susan (front right) volunteering at the Alliance Medical Ministry community garden.

 

Volunteer Garden

Susan (left) and Chris (right) on their volunteer day.

Be Our Guest (Blogger)

Be Our Guest

 

You need a platform – we have that.
You want to reach a wider audience – we have that, too.
You have a story to tell – so tell it.

Lulu is throwing caution to the wind and inviting our authors to become Lulu bloggers. After all, who knows more about self-publishing than self-published authors? You get to share your knowledge with a broader audience while promoting your work. We get to show the world that Lulu authors are among the best writers on the web.

Send your story pitch to PR@lulu.com. Your pitch should include:

  • An introduction: Who are you?
  • Relevance: How does your proposal fit with our existing audience?
  • Topics: What do you propose to write about?
  • Value: What benefit will readers get from the article?

Your pitch should not be a bulleted list, nor should it be an epic love poem in long form. This is the one piece of your writing we are guaranteed to read, so keep it brief, to the point, and grammatically correct.  For more information on writing an effective pitch, see: Pitch Perfect: Pitching a Guest Post.

Here are some ideas for articles, but don’t be limited by what you see here. Originality will be rewarded.

What do you know? What have you learned? What would you tell a new author? What should an author avoid? How do you feel when your words arrive in the mail as a book? What new technologies help you stay organized? How do you research your characters and locales? What do people say when they recognize themselves in your book? How many times do you write, rewrite and rewrite again? Got any funny stories? How do you effectively edit your own writing? How do you find trustworthy publishing services? Whose dreams are you making come true?

You can be assured that all pitches will be read and responded to by our team.

We look forward to hearing your ideas and working with you to expand your audience.

Guest Posting Guidelines

Tell Your Story: Three Minutes of Awesome

A few months ago, we asked Lulu authors to send us a video about themselves and their books.

From the submissions we received, we created a short film.

This is the extended version – or director’s cut as I like to call it. We hope these authors will inspire you to tell your own story.