Articles tagged "health"

B-Corp: Resolution Renewals

Happy belated Second Half of the Year Day!

For many of us, we began the year by setting a resolution or two. Back in January I thought 2017 would be the year I’d finally train myself to stop squeezing toothpaste from the middle of the tube. Alas, it hasn’t happened…yet.

July 1st is the 182nd day of the year. Believe it or not, we are halfway through 2017.

There’s still time to embrace change and make 2017 a year of improvement.

No, this isn’t a public service announcement about eating more green things, cutting impulse purchases, or committing to a robust writing schedule. (Although, we do have tips for keeping your 2017 writing resolutions.

Instead, we’d like to share the tool Lulu uses to keep our company mission-oriented and considerate of all Lulu stakeholders – our employees, suppliers, community, environment, and our content creators and readers!

The B Corp Impact Assessment is a free online tool anyone can use to measure their company’s social and environmental performance. The tool was created by B Lab, a nonprofit that certifies all B Corps. The Impact Assessment analyzes the entirety of a business with a focus on the Environment, Workers, Customers, Community, and Governance. The tool even adapts to the specifics of your particular industry, number of employees, and location.

For example, Lulu’s assessment as an online publishing company looks very different from the ice cream extraordinaire, Ben & Jerry’s; or Forrest Firm’s, an agency providing corporate legal services in Winston Salem, NC. Businesses that produce physical goods generally have a greater affect on their environment. The Impact Assessment takes this into consideration and will ask more environmental questions and give greater weight to this category.

The assessment awards points for positive actions and gives businesses a way to measure what matters **trademark symbol here** Anyone can market their company as “green” or “eco-friendly,” but not every business has the metrics and data to prove it.

To become a certified B Corp, businesses must reach a minimum of 80 points out of 200 on the Impact Assessment.

More importantly, the Impact Assessment includes suggested improvements and examples of best practices. For instance, Lulu does a terrific job with our workplace flexibility. All employees are expected to be in the office from core hours 10am – 4pm, but start and end times are largely determined by individual Lulu employees. However, there is still room for Lulu to improve our sustainability. While we do compost, recycle, and monitor our utilities, we have not yet set goals to reduce our energy use or waste. That’s where the B Corp Impact Assessment is particularly helpful. It provides numerous examples of how to accomplish those goals.

 

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Lulu certified with 80 points and continues to improve our score. We’re participating in the B Corp Inclusion Challenge, training all Lulu employees to be environmental stewards, and improving our community outreach.

You can see our Impact Assessment score here: https://www.bcorporation.net/community/lulu-press-inc

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Remember, you don’t have to commit to official B Corp certification to use the Impact Assessment. It’s free and open to anyone that wants to improve their business.


 

Sheridan Howie is Coordinator of Sustainability and Outreach here at Lulu. She describes herself as a friend to all cats everywhere, a clog aficionado, and an art maker.

Check our Sheridan’s featured blog, Better than Yesterday, for more environmental and socially friendly efforts Lulu and our community are making.

Writing with Purpose

Here at Lulu we talk daily about how every person has a story to tell. About the role of publishing in knowledge sharing. About the importance of text in education and business. About how critical it is that we as a culture write down and retain the world around us.

We write for a lot of reasons, but one thing we don’t think about as much is just how crucial writing is for us as individuals. The simple act of writing is in and of itself a special release,  whether we write fiction for pleasure, non-fiction for memories, or manuals to share knowledge, writing unburdens us of something stored inside of us. And in doing so, we offer that something up to the world. We give a little piece of ourselves so that others might enjoy it or learn from it.

Recently, we were reminded of this by someone who persevered through a difficult time thanks to writing. Here is his story:

About a year ago a lot of intense things happened in my life, and I fell into deep depression, and it caused a lot of problems for me and my family. I was really struggling to get out of it. I started to journal things each day, but it wasn’t the same. And my wife would say how she missed the “old me” before I got really depressed for about 9 months. I decided to do both, write something to help myself, but also write something to help her see the me that she married, not the depressed me. I spent the next 6-7 months writing a little bit each day, as much as I could even if it was just a paragraph. It helped me crawl out of the hole that I was in, and it gave me something to look forward to. I finally finished my book a couple of weeks ago, about 7 months after starting it. I’m not sure how to classify the book that I wrote, as it is more of a “this is me in every important way”, and I only intend for my wife to read it.

Thanks to you, and everyone supporting you, I was able to accomplish my goal, and just this week my book arrived at my house and I presented it to her. She spent the evening reading it, laughing and crying (good cries), and it really had a profound effect on me and her. And I couldn’t have done it without you.

This kind of story inspires us and reminds us how important offering self-publishing tools can be. We must not lose sight of the therapeutic benefit of writing regularly, of unloading our problems, our joys, and our fears onto the page.

The world of publishing is ever changing, and in this near-constant upheaval, it is easy to lose sight of the things that really matter. This matters.

We’d like to thank this author for sharing their story, and extend our gratitude to them and all of our authors for doing us the honor of choosing our service to print your books.

 

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