Articles tagged "how does distribution work?"

How Does Print and Ebook Distribution Work?

7 min read

Self-Publishing, Books, Distribution, Lulu, Create

You’ve written a book (maybe even a few), designed a stellar cover, and self-published! You are a published author. Relish that feeling. Even though independent publishing platforms have opened the floodgates, you are still among a distinct few who call themselves authors.

But have you taken advantage of our free global distribution network to get your book on retail sites all over the world?

Selling through retail channels may not be right for everyone. But if you’re an author and you’d like to sell your work to a wider audience, getting your work on retail sites is an important part of promoting. You’ll want to do a lot of other promotional activities as well, but if you plan to distribute your book, it’s good to have that in mind while you’re formatting and publishing.

Distribution channels have some specific formatting, design, and metadata requirements. Remember, a book that Lulu can publish and print is not guaranteed to pass retailer distribution checks.

Continue Reading »