Articles tagged "Lulu vs. Createspace"

Nigel Lee: Global Businesses Must Be Locally Relevant

Lulu CEO, Nigel Lee, lives in Brussels, leads a company headquartered on the East Coast of the USA, and travels the world seeking new partners and new markets to better serve authors around the world.

In today’s interview, we chat about Lee’s eight-hour commute and discuss how living outside of the USA affects his corporate leadership and vision for Lulu.

Lee believes companies can only be truly global when they address regional needs. “Internationalization of a business doesn’t just mean making it available in Hungarian, or in French or in Italian. It means understanding regional requirements, country-specific requirements. What do authors in Italy need? What does Italian book distribution look like? What are the bookstores in Italy?”

Lulu works to make the world a better place – one author, one story and one local regulation at a time.

 

Author Jay Nachlis: Write Your Rock Star Memoir

Last week, author Jay Nachlis dropped by the Lulu office to talk about his experience writing and self-publishing his memoir “Never Trust a Grown Man with a Ponytail: How a Regular Guy Lived a Rockstar Life.”

Our conversation covered several topics, including why he felt compelled to write a memoir at such a young age, creating an effective media kit, and self-publishing as the new normal for authors.  He also shared some great marketing ideas for fellow memoir writers.

Jay may think of himself as a “regular guy,” but he was personable, prepared, and professional. In other words, he was a rock star.

Write Your Rockstar Memoir

A very big thanks to Jay Nachlis for joining us in our Lulu Author Talks series on “How to Write Your Rockstar Memoir.” Please share your comments below and let us know what topics and guests you would like us to feature on future shows! #LuluLive #AuthorTalks

Posted by Lulu.com on Monday, March 6, 2017

 

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Nigel Lee, Lulu CEO: Passion, Partners, Publishing and Profits

Two years ago we cheered in* Nigel Lee as a new team member in our Raleigh office. We welcomed him as Head of International Business – now he’s Lulu’s CEO.

Nigel came to us with a background in international banking focusing on risk, finance, and regulatory issues. Since then, he’s learned quite a bit about the publishing industry as well as the passion that drives Lulu authors.

Last November we took a break from packing for our upcoming move to chat about his time with Lulu and the publishing industry in general.

Publishing really hasn’t changed much since Shakespeare’s time. At its essence publishing is still write, print and sell. Today, there are just a lot more people making a profit from an author’s effort resulting in the creator receiving a smaller and smaller piece of the pie.

That’s why we need Lulu.
Lulu rewards creators, not shareholders.

 

*If you are wondering what is meant by “cheer in,” this is how we welcomed new employees at our previous location. Nigel is the one in the jacket – loving it.

Keep that NaNoWriMo Inspiration Alive

Paul@Lulu

November has come and gone, but what are you planning to do with that manuscript you started for NaNoWriMo 2016?

For those who don’t know, National Novel Writing Month, or NaNoWriMo, is a “competition, challenging writers to buckle down and write 50,000 words in a month. While that might seem ambitious (1667 words a day!), for many of us it’s the perfect motivation to start a new project, complete a book, or finish up an existing project.

The organization (http://nanowrimo.org/) specifically encourages writing a novel in a month. But they’ll also be the first to tell you; writing is writing, and it’s all good! The competition is self-driven. You challenge yourself to achieve your writing goals. Support and encouragement comes from other NaNo writers striving for the same goal. I know I’m a big procrastinator (“I’m not in the right mood to write,” “Its too nice outside to write,” “I’ll just watch an episode of my favorite TV show, then I’ll write”), so the goals, the support, the word sprints (timed writing sessions with smaller word goals), as well as the imposing progress chart help keep me on track.

Eleven months out of the year, I’m happy with 5,000 words in a week. That’s good progress to me. But come November, I crank that up to almost 12,000 a week. For me, its the time of year when I start the novel I’ll be working on for the coming year. In November I aim to create a stripped down, 50,000 word version of my complete story, or to write the first portion of the story. A couple of years ago, I was so happy with my NaNoWriMo piece, I left it as a novella topping out at 55,000 in the final draft!

However you use the motivation, the real point is to be motivated! NaNoWriMo lets you update your word count (I like to check mine daily) and see the progress. Now, if you look at my chart, you’ll see I didn’t hit my goal for the month, finishing more than 10,000 words short. I don’t let this slow me down though. Because the point is just to push out as many words as possible in a month.

And now, with the competition done, its time to print that book and have a look at it. I print my manuscripts as 8.5 x 11 Coil Bound Paperbacks (for around $10.00 you can get your 50,000 word Nano script printed and shipped from Lulu). Then I can review it, make notes, make changes, and move that story to completion.

Last year’s NaNo project is today a 120,ooo word novel, its been through two full revisions, and is going through the last round of reviews before it’s ready to be called complete! All because I challenged myself to hit that 50,000 word goal last November.

That can be you too! Nanowrimo is an awesome way to get started and Lulu is here to help you take that great start and turn it into a published novel!