Hey there remarkable author. Want your titles to reach even more readers? Today’s lesson: Know your eBook formats.
PDF, LIT, BBEB, EPUB. There are literally dozens of different file formats able to be assigned to the end of your would-be eBook. All the buzz these days seems to be mostly about EPUBs, and for good reason. EPUBs are currently the most universally accepted file format for e-reader devices. Want to sell on the iPad? EPUB! Want to sell on the NOOK? EPUB! You can turn a Word doc into an EPUB using Lulu’s EPUB Converter in minutes, but don’t just stop there. While most e-reader devices accept EPUBs, some eBook tech mainly accept proprietary file formats so keeping up on tech trends can go a long way in getting your content out to the most customers.
Lulu author Stephen Stark puts it best: “eBooks are not the future of publishing. They are the present.” And right he is. Any author today would do well to study up on all the different eBook formats and offer their titles in as many mediums as possible. EPUBs might be the bees knees right now, but that doesn’t mean another format won’t come along. These days, you never know how your next big fan might discover your works, so making your content as accessible as possible is the name of the game. The less your limit your titles to just one format or medium, the easier you make it on your readers to purchase and can avoid losing sales just because you didn’t offer your book the way they wanted.
For more info on how to create an eBook of your own, check out our handy youtube channel – updated with new how-to videos all the time such as How To Publish an eBook with the Best Table of Contents.
Happy selling Lulu author!