Articles tagged "Self-Publishing"

Happy Holidays from Lulu!

Following our holiday potluck, we had a little fun with drones, mannequins and light sabers. The entire Lulu team wishes you the happiest of holidays, a very merry Christmas, and a most successful New Year.

 

A Christmas Wish: Make It Memorable

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Glenn@Lulu: Content Marketing Manager

When I look back at the Christmas holidays throughout my life – I see a progression from childhood excitement, to teenage apathy, to young adult enthusiasm, to my current midlife contentment. I did not grow up in a particularly religious home. As such, in my childhood Christmas was a secular, American celebration complete with trees, decorations, cooking, baking, and an abundance of gifts from Santa.

In my post-Santa adulthood, the holidays have come to be a time to reconnect with family I see only during holidays, weddings or funerals. More recently the holidays have become a time to share food and drink with dear friends, a time to reach out to friends in far away places, and a time to remember those no longer among us who made the holidays memorable with their smiles, their hugs and their love.

I have to admit, even now clinging to the last days of my 53rd year, when I drive by a home that brightens the night with twinkling lights and decorations, both tacky and tasteful, I flash back to that excited Christmas morning feeling of eager anticipation. There is something special about this time of year, even for those of us who have chosen different spiritual paths.

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My home, mixed traditions

So, no matter how you choose to celebrate, whether with the family into which you were born or the family you have created for yourself along the way, I wish you and yours a very merry Christmas, a happy Hanukkah, a wonderful Winter Solstice, a satiating Saturnalia, a fun-filled Festivus, a Kwanzaa full of love, Happy Holidays and a prosperous New Year.

Regardless of your tradition, make it memorable because in the end, our memories are all we get to take with us.

Peace and Love
Glenn@Lulu

 

 

The Season of Discounts: Save on Stuff You Want

on-sale-nowThis time of year, you can’t close your eyes and throw a rock without hitting a discount. Everything is on sale;  you can buy one item at full price and get the other free, or save from an additional markdown taken at checkout, not to mention the ever popular year-end inventory closeout sales.

As we get closer to the holidays, bargain shopping becomes a sport.  Our favorite stores have less to choose from, but if you are super small, super tall, or super persistent you can get the best deals of the year as retailers make room for next year’s new things.

On the other hand, when you shop at Lulu, you never have to worry about the book or calendar you want being sold out. When you place your order, your books and calendars are printed just for you and shipped hot off the press. Yes, it takes a few days to print and ship your order, but when you buy from Lulu, an independent author profits rather than a corporate publisher or huge online retailer.

And chances are, there will also be a discount available so check your email before ordering.

Support the arts.

Make an author happy.

 

Writer’s Journal: Capture Lightning

journalingLook around your favorite coffee house and it’s likely you’ll see an earnest young person huddled over a notebook, diligently scribbling away. Have you ever wondered what they are writing? Are they simply focused on homework, keeping a food diary, or creating a shopping list? Are they capturing the thrill of new love or committing to words the sadness of romance’s end? Perhaps they just had a “Eureka!” moment about a character or plot twist for a story or novel they are writing.

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A page from Kurt Cobain’s journal

While we all have our favored methods for composing, we also often struggle with keeping our ideas and the details about our numerous characters and locations straight in our minds – not to mention the intricate plot details that keep our story logically moving forward. How many times a day do we have that “Eureka!” moment only to lose the thought a few minutes (or sentences) later? Instead of losing the sparks of brilliance, we should learn from the coffee house journalists and capture these fresh thoughts in our writer’s journal.

All writers should have a writer’s journal close at hand. You never know when inspiration will strike or you will hear a catchy turn of phrase you wish to remember or you witness a situation you can re-purpose. Your journal may consist of a binder filled with thoughts recorded on bits of paper, a meticulously maintained bound notebook, or your favorite electronic device. It may be highly organized by characters, scenes, and plot elements or it may be a stream of consciousness jumble of ideas. Your journaling method is as personal as your writing process.

 

Guided Authors Journal (A5, coil bound)

Guided Author’s Journal (A5, coil bound)

If you have a story bouncing around in your head, if you are constantly thinking about writing a book, or you are already deep into your writing, we have a writing journal you (or your favorite writer) may find useful. It’s small enough to tuck into your purse or backpack, is divided into sections to record details about character, plot, and scene development, includes goal tracking to keep you on track, and helpful information about publishing and cover design as well as a special surprise, but I don’t want to ruin it.

Whether you choose to get a Lulu journal or create one more suited to your process, be sure to keep it handy. You never know when lightning will strike. Be ready to capture it.

2016 Gift Ideas

Lulu Jr Book-making Kits

Family Cookbooks

Custom Coloring Books

Memory Books

Holiday Wishes from Lulu: Sharing the Romance of the Season

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There’s no time of the year that’s more exciting, more energizing or more demanding than the holidays in the Lulu office. Our parking lot fills up earlier in the morning than usual, our snacks are consumed at a more rapid pace to fuel us through the day and everyone seems to walk just a little faster through the office.

Erika Brooks: V.P. of Marketing

Erika Brooks: V.P. of Marketing

And, it’s my favorite time of year.

For me, there’s a certain romance in the idea of someone opening a present and discovering a book filled with their grandparent’s love letters that had been kept safe for decades. Or, opening a calendar to discover it is filled with their favorite memories from the previous year. Or, an author opening a newly arrived shipment of hardcover copies of the book they’ve worked so hard to complete and dreamed of publishing.

This is my fourth holiday season at Lulu and every year is more exciting than the last. This year, you may have noticed that we’re sharing new ways to bring a feeling of celebration, nostalgia and pride to your doorstep. Whether it’s printing your book cover on a canvas, wearing a shirt that proudly announces your status as “Published Author,” or shipping you one of our new author journals, it is our goal to help you be more successful, however you define success.

At the end of the day, the people at Lulu are here because we are passionate about books. We have a deep understanding and admiration for authors who share information and experiences through the written word. Every day we are delighted to share in the experiences of new authors achieving their goal of publishing as well as the joy of readers discovering a new book and a new favorite author.

I’d like to extend very warm wishes to everyone who is shopping, writing and publishing on Lulu this holiday season. It’s the most wonderful time of the year and we are happy you choose to share it with us.

 

Happy, Healthy AND Prosperous Holidays

The Christmas holidays are quickly approaching. Here’s a bit of advice to help make them merry.

  • Smile often and laugh loudly – it will increase your happiness.
  • Drink lots of water, wash your hands often, and get lots of sleep to stay healthy.
  • Encourage your readers to purchase your books and calendars in the Lulu bookstore for greater prosperity.

Your book should be available in the online bookstores in which your readers prefer to shop. But, you also want to make the highest profit possible. Help your fans help you by letting them know that your book is available in the Lulu Bookstore and all other online retailers. Always include a link to your Lulu product page when promoting your book on your webpage, social media, and email.

 

And the Winner is….. “The 45 Presidents”

45_pres_lulu_cover_trump_isbn0_fixed_pdfWe have a winner. The 45th President of the United States of America is Donald J. Trump.

Within hours of the announcement, Blue Socks Media LLC published a new workbook “The 45 Presidents” using Lulu’s free online publishing tools. The workbook’s cover design features each president’s full color caricature – with the new president-elect’s front and center.

The 84 page, large format workbook not only includes facts and line drawings of each president, but also 39 additional fun learning activities such as fill-in-the blanks, First Lady matching, letter to the president and pages for coloring iconic images associated with the president such as the White House, Air Force One and Mt. Rushmore.

The book, written by Raggs creator Toni Steedman, is available exclusively in the Lulu bookstore thru Nov. 15. The book is targeted at elementary through middle school age children and will be the first learning resource to present all US presidents in one fun book.

By using Lulu’s free online publishing tools, authors have all they need to publish topically relevant books like The 45 Presidents and make them immediately available for purchase through the Lulu Bookstore, social media and personal websites.

Publish with Lulu and be ahead the wave – not chasing it.

 

ABOUT TONI STEEDMAN

A marketing and media entrepreneur for 25 years, Toni Steedman Zelickson heads Blue Socks Media LLC, which owns and controls the worldwide rights to the Emmy award-winning children’s musical TV series Raggs. Toni is also the creator of Raggs, named after her daughter’s imaginary dog. She      is available for appearances and interviews.                          

raggsABOUT RAGGS

Raggs  is the star of the Emmy award-winning Raggs TV series and is the lead singer of the “Raggs Band,” which includes his friends, Trilby, Pido, B.Max, and Razzles. Raggs is available for appearances, meet-and-greets, and dance-offs.

For more information on Raggs, please visit www.raggs.com.

 

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