Articles tagged "textbooks"

Educators Tackle Publishing at Textbook and Academic Authoring Conference

Lulu at TAA Conference

Summer is in full swing now. School’s out and families are getting ready to pile into their minivans to start their vacations to the beach, the mountains, or to visit family.

Lulu is no different! Okay, so maybe we aren’t going to the beach, but we’re still off to a lot of fun places, whether it’s showing up in person to meet authors or sponsoring events on topics that are near and dear to our hearts. In short, we’re spending our summer vacation spreading the joy of independent publishing to readers and writers everywhere. One that we’re really excited about is the 28th Annual Textbook & Academic Authoring Conference taking place June 19-20 in Las Vegas, Nevada.

Textbook and Academic Authoring Conference

At Lulu, we believe that one of the greatest benefits of self-publishing is that every expert can spread their knowledge and transform the way people approach learning and education. The TAA community is one of the premier groups when it comes to textbooks, journals, and other academic texts, and their annual conference is a one-stop shop for tips on handling the evolving publishing landscape, meeting fellow authors, and learning from industry veterans.

Health Informatics by Robert Hoyt

It’s a very cool event, and to make it even better, a Lulu author will be one of the speakers at TAA! Robert Hoyt, M.D., whose book Health Informatics: Practical Guide for Healthcare and Information Technology Professionals is in its sixth edition, is presenting on something we’re big fans of: Why You Should Consider “Self-Publishing” and “Publish-on-Demand”.

Dr. Hoyt created the Medical Informatics program at the University of West Florida, so he knows the challenges facing educators today, especially those who need to publish. In his presentation, he’ll touch on the advantages to self-publishing, the challenges he overcame, and more. There’s nothing more valuable than advice from someone who has been through it all before, and we have a feeling that Dr. Hoyt’s talk will be a hit.

Keep an eye out for Lulu at more events, shows, and conferences as the summer goes on, and feel free to share where your own summer vacation will take you! Any big signings or events you’re headed to? Or maybe you’re hitting a getaway that really inspires your writing. Let us know in the comments!

Textbook to eBook: Is the trend taking off?

As graduating students commence, we’re reminded of the educational cycle, and how different each experience of college is for every generation of students. New technology has altered the college experience significantly.

One major change is how digital learning tools have been incorporated into the curriculum. For years, many have thought eBooks would change the educational game by allowing students to purchase cheap textbooks and use links in them to enhance their learning. But, to the shock of many, students, to this point, have seemed to prefer more expensive, print versions of their textbooks.

In Forbes, Tom Malek, who works for McGraw-Hill Higher Education, wrote about this trend, “A funny thing happened on the way to the e-book revolution: students decided to stay with print. E-book adoption among college students has remained consistently, almost puzzlingly low. Studies currently show that about 3 percent of college students are purchasing e-books. If today’s students are truly digital natives, and if e-books offer so much value to students, why haven’t we seen more uptake?” He offers that college students seem to still hold onto print books because they’re used to studying out of them. Very few high schools offer eBooks as part of the curriculum (a number that’s sure to rise).