Articles tagged "twitter"

by Carol
May 3, 2010
Comments (4)

Mother's Day Twitter Giveaway!

In Contest, Lulu News, Promotions — Tagged: , , , , , ,
We love books. And we love moms. So what better way to combine our two loves than with a Mother’s Day themed book giveaway?
Today through Thursday, we’re giving away one book a day to a lucky Twitter follower who gives the best answer to our tweeted question about Mom. The daily winner will be announced at 8pm EST each day and will be chosen from the tweeted answers of that particular day.
We’re also giving away a Grand Prize on Friday (5/7/10) — a year’s supply of books (that’s 12 free books!). The winner for the Grand Prize will be chosen RANDOMLY from all the tweeted answers of the entire week. The Grand Prize winner will be announced at 8pm EST on Friday.
To take part in our book giveaway, here’s what you need to do:
Follow us on Twitter http://twitter.com/Luludotcom
Answer each daily question about your Mom
Use the hashtag #LuluMom in your answer
RT our question to your followers for some hilarious twitter dialogue
Remember, there’s no limit on daily tweets. Your chances of winning the Grand Prize increase with each tweeted answer so tweet as much as you can! Be funny and clever – it increases your chances of winning the daily prize and helps us understand why your Mom thinks you are so special.
See? Following us on Twitter really does have its perks!

Mom

We love books. And we love moms. So what better way to combine our two loves than with a Mother’s Day themed book giveaway?

Today through Thursday, we’re giving away one book a day (up to $20 value) to a lucky Twitter follower who gives the best answer to our tweeted question about Mom. The daily winner will be announced at 8pm EST each evening and will be chosen from the tweeted answers of that particular day.

We’re also giving away a Grand Prize on Friday (5/7/10) — a year’s supply of books (that’s 12 free books – a value of $240!). The winner for the Grand Prize will be chosen RANDOMLY from all the tweeted answers of the entire week and will be announced at 8pm EST on Friday.

To take part in our book giveaway, here’s what you need to do:

  • Answer each daily question about your Mom
  • Use the hashtag #LuluMom in your answer
  • RT our question to your followers for some hilarious twitter dialogue

Remember, there’s no limit on daily tweets. Your chances of winning the Grand Prize increase with each tweeted answer so tweet as much as you can! Be funny and clever – it increases your chances of winning the daily prize and helps us understand why your Mom thinks you are so special.

See? Following us on Twitter really does have its perks!

by Carol
April 16, 2010
Comments (2)

What's Your Lulu Find?

In Contest, Lulu Blog, Promotions — Tagged: , , , , , ,

Picture 1

To celebrate our newly expanded open marketplace, we’re giving away a book a day to one lucky follower! From April 16 -21, follow Lulu on Twitter and tweet us your favorite Lulu find (make sure to use #LuluFind in your tweet). You could be the lucky daily winner of a $20 coupon for your favorite Lulu find!

by admin
May 12, 2009
Comments (5)

Twitter Etiquette

In Marketing Tips — Tagged: ,

twitterEver since the world sat glued to the TV waiting for Oprah to send her first Tweet, I have seen more and more people join Twitter and get frustrated because they “don’t see the point” of it. There is much more to using Twitter than just letting people know what you had for lunch or that your cat threw up again. Smart authors can use the service to gain a valuable audience that can turn into readers. Wil Wheaton used Twitter and his blog to increase his network and when his book, Sunken Treasure, was released it rocketed to the top of the Lulu Top 100 Sellers Chart.

As with anything, gaining Twitter followers does not happen overnight. I initially wrote about how to use Twitter last year to find an audience, but with more and more people using the service, having your voice heard can be difficult. These simple tips should help you gain followers and stay followed by those who can turn into readers of your Lulu.com content.

Censor Yourself: Before you post anything, think if you’d actually like to read the Tweet if it came from someone you were following.

ReTweet: I often ReTweet links or posts that I find useful, interesting or humorous. I find that people whose Tweets I have Retweeted often Retweet my Tweets (say that 3x fast). This allows my message to reach an even larger audience.

Don’t Spam: An alarming trend is happening, many people are simply sending out the same message to every celebrity using Twitter over and over. These messages are not read by the celebrity and often cause the sender to be unfollowed or blocked.

These simple tips can help you build an audience and establish relationships using Twitter and ultimately help you sell more of your Lulu.com content.

Follow Lulu here.
Follow me here.
Sign-up for Twitter here.

Read more about using Social Networking here.

by admin
April 3, 2009
Comments (7)

Lulu Author Interview: Samata Angel

In Author Spotlight, Lulu News, Marketing Tips, Tips and Tricks — Tagged: ,

Samata AngelI am a huge advocate for social networking. My love of Twitter has kind of become a running joke around the office. Everything we do, I try to work in a way to utilize Twitter. In fact, our partner WeRead has implemented Twitter into the site and is allowing users to easily send out what they are reading. We are working on a few things at Lulu.com as well to help authors utilize all the social networking tools available (more on that later).

One issue with gaining converts to the power of social networking is showing the value. Many people who are unfamiliar with the medium only see the noise and not the benefits. I have found a number of my LuluBlog author interviews via social networking. In fact, Lulu author Bob McDonald conducted an interview with me via Twitter. Samata Angel found me via my LinkedIn profile and asked me some questions about Lulu.com and how she could effectively market her books. That simple message turned into this interview. The real trick to marketing your business, and yourself, via social networking is creating a conversation. None of the people who I have profiled or helped promote their content have sent impersonal messages. They all started a conversation with me. For now, here is my post on using Twitter to gain an audience and we’ll have more social networking how-to posts coming up on the blog and on Lulu.com.

Samata Angel has used Lulu to promote her fashion career. So far, she has created two books using Lulu.com and was kind enough to do an interview with me via email.

Tell us a bit about your background?

Samata Angel-FashionI grew up in Cambridge and moved to London to study my undergraduate degree in Economics, Finance and Management. Whist in London I just used the opportunity to get more involved in the fashion scene as I always loved being creative and wanted to see where it may take me, so I got involved in fashion shows backstage, assisted other designers and went to lots of networking parties. After university I worked in a range of fashion industry roles including Head of PR for a Chelsea 3 floor boutique and as Head of Marketing for a Japanese clothing label and it was after all of these experiences that I decided to register my company, Samata’s Muse. Since that I have just worked hard and been given the some great opportunities, with Samata’s Muse counting the likes of Jennifer Lopez and Dawn Richards as clients and having been featured in LOOK, PRIDE and Fashion Capital to name a few!

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by admin
February 10, 2009
Comments (12)

Lulu Author Interview: Marty Wombacher

In Author Spotlight, Lulu Blog — Tagged: ,

marty wombacherLulu.com is a pretty amazing website. We get tons of books, photobooks and other awesome content published through the site each day. When the site was smaller, I could pretty much see all of the new books that people had published each day. Now it is much harder to do and I end up missing out on discovering some really cool books.

I am a huge fan of the social networking tool Twitter and have added all of the Lulu authors I can find who use the tool. (Follow me here and Lulu here.) I happened to be following Marty Wombacher who, as it turns out, is kinda semi-famous. He founded the magazine Fishwrap and also has written a number of books.

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by admin
September 29, 2008
Comments (14)

Gain an Audience Using Twitter

In Lulu News, Marketing Tips — Tagged: , , ,

One key to selling your book, photo book or calendar is finding an audience who is interested in your topic. Website forums have been a good way to speak to people who share your same interests, but finding the right websites to post on can take quite a bit of time and effort.

In the past year, another great way to find and communicate with people who share your interests has emerged: Twitter. This web-based communication tool allows you to have conversations with numerous people whether they share your interests or are simply interesting in their own right. If you’re shy, you don’t have to actively engage people in conversation; you can follow people that interest you and sit back and watch the conversations unfold.

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