How To Build A Website And Stay Sane

by Jonathan Oxer

ISBN: 978-1-84799-734-0
Publisher: Lulu.com
Rights Owner: Jonathan Oxer
Language: English
Country: Australia
  • Paperback book $19.95

Printed: 206 pages, 6" x 9", perfect binding, black and white interior ink

Description:

There are thousands of books which try to turn you into a web developer. This is not one of them! Most business operators couldn't care less about browser compliance, XHTML, and cascading stylesheets. They don't want to become web developers: they're too busy getting on with business. How To Build A Website And Stay Sane is a plain-talking survival guide for business operators who want to find a good developer and not get ripped off. It explains the strategies behind many highly successful websites. It shows you how to find a good developer; balance short versus long term costs; streamline site maintenance; and make informed decisions when creating or redesigning your site. Jonathan Oxer has been instrumental in the development of hundreds of websites and in this book he speaks from over a decade of experience, guiding you through the process used to develop some of the most successful sites on the Internet. This book will save you time and money - and help make your online venture a success.


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Easy read, thorough and concise
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19 Jan 2008 (updated 19 Jan 2008)
When I first heard Jon Oxer (who is well known within certain technical circles) was working on a book like this, I couldn't wait to get a copy. In a nutshell, he explained that the aim of this book was to answer all of the common questions that he gets asked on a daily basis as the Technical Director of his company Internet Vision Technologies. He said he wanted to create a resource that he could hand to all of his clients that asked questions like "What is hosting?" and "What is SEO?". Most "build a website" style books don't usually talk about these things, thus missing the mark completely.

I have taught web basics to many people, most of whom have purchased books like "Build a website in 10 days" or "Learn DreamWeaver" etc. and the first thing I usually tell them is to take a big step back and look at the big picture. There is so much more to building and maintaining a successful website than just learning HTML. They need to know about web hosting, contractors, front versus back end, copyright, domains names, eCommerce, and the list goes on!

This is the one of the books ("The Unusually Useful Web Book" is another) I now recommend to all my colleagues and clients if they're serious about coming up to speed with the web. It's an easy read, thorough and concise.

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