Protecting Your E-mail Address From Advertisers
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A newsletter reader wrote to me asking a question about a particular web site that I mentioned in a previous newsletter. He was "worried" that the site might sell his e-mail address. I replied, "Who cares?" Let me explain.
Here is an excerpt from the e-mail message I received:
This sounds too good to be true, and so I am very curious as to the business model that [this site] is following. I am worried that they might sell my email address.
Indeed, selling of e-mail addresses is a common and odorous activity on the web. Thousands of e-mail sites gather addresses and then sell them. Even more common, many web sites will bombard you with their own advertising.
Here is an excerpt from the e-mail message I received:
This sounds too good to be true, and so I am very curious as to the business model that [this site] is following. I am worried that they might sell my email address.
Indeed, selling of e-mail addresses is a common and odorous activity on the web. Thousands of e-mail sites gather addresses and then sell them. Even more common, many web sites will bombard you with their own advertising.
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