Description:

FALL 2005 eBook Edition

This 86 page report with 93 charts provides data and analysis on the markets for mortgages, mortgage refinances, second mortgages, HELOCs, home equity loans, and reverse mortgages. Detailed information on market demand and competition are provided, as well as analysis which identifies the best strategic and tactical marketing opportunities for businesses looking to be competitive in these markets.

The report is based on data from over 13 million Internet searches, over $1M in pay per click advertising spending, thousands of web sites, and over 100,000 pieces of data reflecting realty related finance activities of approximately 2 million consumers.

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