The Branding of Polaroid 1957-1977

by Paul Giambarba

The Branding of Polaroid 1957-1977 by Paul Giambarba (Book) in Arts & Photography
Publisher: Privately published
Copyright: © 2008 Paul Giambarba Standard Copyright License
Language: English
Country: United States
Edition: First edition, second printing
  • Paperback book $29.95

Printed: 180 pages, 8.5" x 11", perfect binding, black and white interior ink

Description:

How we beat Eastman Kodak and its little yellow boxes in the marketplace despite a clunky product and an irrelevant corporate name. 180 pages plus full color covers, 8.5 x 11 inches. A first hand account by the designer, profusely illustrated with photos.

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Arts & Photography

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Lulu Sales Rank: 57,227

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