Description:

You can create a Web 2.0 Buzz which can get you both immediate and long-lasting results beyond "search engine optimization" as currently practiced.

How do you do that?

• Most SEO is built around establishing keywords prominently on your pages.
• Web 2.0 uses all the "New Media" to spread the word for you.
• When you use your keywords in your social bookmarks, your site becomes "viral" - other people spread it for you.
• Using audio, video, and slideshows, people tell others about your stuff.
• And search engines love Web 2.0 more than static pages.
• So use "New Media" to promote your static pages and get top real estate in the search engines.

This book gives you all the theory and examples of how you can create a Web 2.0 buzz and use it to bring paying subscribers to your mailing lists.

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