$100,000 Guide to E-Mail Solicitation
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Paperback, 14 pages
$15.99
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The "$100,000 Guide to E-Mail Solicitation" is a practical how-to guide for nonprofits just getting started in using e-mail in their fundraising efforts. With actual examples of good and bad e-mail techniques, the Guide also describes how one organization raised $100,000 in eight weeks primarily through e-mail.