Value Selling Enterprise Software: A Workshop for Engaging with Top Executives
by Bob Turek
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Printed: 124 pages, 6" x 9", perfect binding, black and white interior ink Description:Based on actual experience selling $10M business solutions with $25M/year results, this value selling book is also useful for internally selling projects. Focus is on opening (vs. closing), the problem-solution-value approach/case study, and creating a value selling organization. "A quick and enjoyable read that presents the nuts and bolts of value selling in an innovative way." Keywords:Listed in: |
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"Bob's book reveals the processes he shared with me when starting up my software business; it is a quick and enjoyable read that presents the nuts and bolts of value selling in an innovative way." - Ray June, owner, Ascent Inventory Management
"Good perspective on a philosophy near to my heart."
"Nice job. I will add your link to our web page."
- Craig Wibby, Managing Director, Sales Management Solutions
- Craig Wibby, Managing Director, Sales Management Solutions
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