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Please Be Ad-Vised

by Douglas J. Wood

Publisher: Association of National Advertisers, Inc.

Language: English

Country: United States

Printed: 462 pages, 8.5" x 11", perfect binding, black and white interior ink

Description:

Most advertising and marketing executives cannot claim a mastery of advertising and marketing law; yet it is an area we deal in almost every day. Please Be Ad-Vised is considered the industry's legal reference guide for advertising and marketing professionals. It is a comprehensive and practical tool for avoiding legal blunders. In addition to summaries of dozens of legal issues, the book provides sample legal forms for everything from ownership and protection of creative work to agency-client relationships.

Keywords:

Advertising and Law

Listed in:

Literature & Fiction

Stats:

Lulu Sales Rank: 439

Average customer rating:

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