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Publisher: Association of National Advertisers, Inc.
Copyright:
© 2005 Association of National Advertisers, Inc. Standard Copyright License
Language: English
Country: United States
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Printed: 74 pages, 8.5" x 11", saddle-stitch binding, black and white interior ink Description:TV Commercial Production Management shows advertisers how to minimize production investment risks without compromising creative value, make the best selection of project bids, maximize meeting time, make optimal observations during the shoot, and better understand the costs of the editing process. This book also looks at the factors clients should take into consideration before accepting a commercial production bid. Keywords:Listed in: |
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