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PMA Marketing Research
Marketing research reports and other resources for businesses involved in selling photo imaging products, printing and personal publishing services by PMA.
PMA serves members in 100-plus countries. In addition to the United States, there are membership offices in the United Kingdom, Germany, Canada, Australia, Brazil, New Zealand, Italy, France and Russia.
PMA members represent almost every segment of the photo/imaging industry: photo/video retailers; wholesale and mail-order photofinishers; retail minilabs; photo retail/studio operators; electronic imaging service centers; commercial, people and corporate/institutional labs; professional school portrait companies; and photo/video repair technicians.
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Jackson,
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PMA 2008 U.S. Consumer Scrapbook Report (PREMIUM Edition)
In May 2008, PMA conducted a survey of consumers in the U.S. The objective was to measure the current consumer involvement in scrapbooking, develop profiles of the major consumer segments, evaluate the emerging role of computers in the scrapbooking process, record purchasing patterns and spending, and gauge interest in other photo related products and craft projects. The PMA 2008 U.S. Consumer Scrapbook Report details the findings from the survey. This premium edition supplies companies with a complete look at survey results, saving them the time and expense of conducting their own survey. In addition to the basic report, this edition includes over 100 pages of data tables with a breakdown of the answers to each question cross-tabulated by demographic variables including household income, presence of children, age, employment, and ownership of digital camera.
Download: $149.00
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PMA 2008 U.S. Consumer Scrapbook Report
In May 2008, PMA conducted a survey of consumers in the U.S. The objective was to measure the current consumer involvement in scrapbooking, develop profiles of the major consumer segments, evaluate the emerging role of computers in the scrapbooking process, record purchasing patterns and spending, and gauge interest in other photo related products and craft projects. The PMA 2008 U.S. Consumer Scrapbook Report details the findings from the survey.
Download: $99.00
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2008 PMA U.S. Portrait Report (PREMIUM Edition)
As every year, in January 2008 PMA conducted a survey of consumers in the USA. The objective was to measure the spending and demand of U.S. families and consumers on various portrait services, such as spring and fall school portraits, portraits of children at sports events, wedding portraits and more. Demand for portrait in digital formats, as well as, portraits as means of personalizing greeting cards, calendars and more, among the U.S. population were also explored in the survey. This premium edition supplies companies with a complete look at survey results, saving them the time and expense of conducting their own survey. In addition to the basic report, this edition includes over data tables with a breakdown of the answers to each question cross-tabulated by demographic variables.
Download: $149.00
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2008 PMA U.S. Portrait Report
As every year, in January 2008 PMA conducted a survey of consumers in the USA. The objective was to measure the spending and demand of U.S. families and consumers on various portrait services, such as spring and fall school portraits, portraits of children at sports events, wedding portraits and more. Demand for portrait in digital formats, as well as, portraits as means of personalizing greeting cards, calendars and more, among the U.S. population were also explored in the survey.
Download: $99.00
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2008 U.S. Consumer Photo Buying Report
E-BOOK
Results from our January 2008 U.S. national consumer survey of 4,550 households.
- Purchasing of New Cameras and Camcorders
- Digital Camera Ownership, Purchasing and Use
- Digital Image Printing, Storage
- Custom Items
- Memory Cards
- Photo-Quality Printers
- Cameraphones
Download: $299.00
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U.S. Photo Industry 2008: Review and Forecast (PREMIUM Edition)
Includes more charts regarding DSLR sales, adoption of digital cameras, memory cards, digital frames, home photo printers and online prices for prints and custom products.
- A review of the major photo categories in 2007 and forecasts through 2010.
- U.S. digital photo spending is expected grow by 3.2 percent in 2008.
- After topping 2007 estimates, U.S. digital camera unit sales are expected to grow only
slightly in 2008. Revenues will be soft.
- Online ordering is the fastest growing photo print ordering method.
- Custom photo merchandise value expected at just less than $1.5 billion in 2008. Specifically... (list of charts)
Download: $249.00
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U.S. Photo Industry 2008 Review and Forecast
A review of the major photo categories in 2007 and forecasts for 2008.
- U.S. digital photo spending is expected grow by 3.2 percent in 2008.
- After topping 2007 estimates, U.S. digital camera unit sales are expected to grow only
slightly in 2008. Revenues will be soft.
- Online ordering is the fastest growing photo print ordering method.
- Custom photo merchandise value expected at just less than $1.5 billion in 2008. Specifically... (list of charts)
Download: $50.00
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2008 PMA Photo Book Report (PREMIUM edition)
The premium version of the 2008 PMA Photo Book Report includes the overview of the photo book market and the fact sheets as well as an in-depth photo book trends review, written by Future Image Inc. Senior Analyst Paul Worthington. The premium version of the 2008 PMA Photo Book Report is designed to provide a look into the state of the industry through the eyes of market leaders immersed in the photo book segment, adding the perspective of an industry analyst as well. Worthington's section details an inside look at trends, consumers, pricing, printing, software and other factors that make up the photo book market.
Download: $249.00
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2008 PMA Photo Book Report
The 2008 PMA Photo Book Report displays the results of The First DIMA Photo Book Showcase, held at the PMA 08 International Convention and Trade Show Jan. 31 through Feb. 3, 2008 in Las Vegas, Nev. This event is designed to allow attendees to compare various aspects of photo book production including user interface, templates and binding options, and overall quality. The four categories that were evaluated include Software, Covers & Paper, Binding, and Finished Books.
Download: $99.00
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2008 DIMA Photo Kiosk Virtual Showroom
*Paperback book* Everything you need to know to evaluate your photo kiosk strategy: the latest trends in the photo kiosk market, and more than 250 pages of photos, specifications, pricing information and screenshots, contacts and descriptions of each of the 28 kiosks that participated at the DIMA Photo Kiosk Shoot-Out, held at PMA 08. Price listed does not include shipping. Available to members at the discounted price of $99.00 (plus shipping).
Print: $162.97
Download: $49.00
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2008 DIMA Photo Kiosk Virtual Showroom
*CD* Everything you need to know to evaluate your photo kiosk strategy: the latest trends in the photo kiosk market, and more than 250 pages of photos, specifications, pricing information and screenshots, contacts and descriptions of each of the 28 kiosks that participated at the DIMA Photo Kiosk Shoot-Out, held at PMA 08.
Price listed does not include shipping.
Available to members for the discounted rate of $19.95 (plus shipping)
Disc: $99.00
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2008 DIMA Photo Kiosk Virtual Showroom
*Download* Everything you need to know to evaluate your photo kiosk strategy: the latest trends in the photo kiosk market, and more than 250 pages of photos, specifications, pricing information and screenshots, contacts and descriptions of each of the 28 kiosks that participated at the DIMA Photo Kiosk Shoot-Out, held at PMA 08.
Download: $49.00
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U.S. Photo Industry 2007: Review and Forecast
A review of the major photo categories in 2006 and forecasts for 2007.
- U.S. digital photo spending grew 11.2 percent in 2006
- U.S. digital camera sales surpassed expectations in 2006
- Revenue from digital cameras grew more slowly
- U.S. consumers made 12 billion digital prints in 2006
- Social networking is driving image sharing and, to a small degree, incremental digital printing
- Custom services to offset decline in film print revenue
Spending in major photo categories - digital cameras, digital printing, photo books, calendars, greeting
cards, posters and other custom items, as well as, home digital printing consumables - grew 11.2 percent
in 2006 compared to 2005. Specifically... (list of charts)
Download: $50.00
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2007 DIMA Photo Kiosk Virtual Showroom
*Download* Everything you need to know to evaluate your photo kiosk strategy: the latest trends in the photo kiosk market, and more than 300 pages of photos, specifications, pricing information and screenshots, contacts and descriptions of each of the 33 kiosks that participated at the DIMA Photo Kiosk Shoot-Out, held at PMA 07.
Download: $99.00
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U.S. Photo Industry 2007-2009: Review and Forecast (PREMIUM edition)
Includes Complete tables (over 300 pages) of responses by Nationwide panel of 5,985 U.S. households collected in January 2007 available ONLY in the PREMIUM edition
- U.S. digital photo spending grew 11.2 percent in 2006 (2008 forecast)
- U.S. digital camera sales surpassed expectations in 2006 (2009 forecast)
- Revenue from digital cameras grew more slowly
- U.S. consumers made 12 billion digital prints in 2006 (2009 forecast)
- Social networking is driving image sharing and, to a small degree, incremental digital printing
- Custom services to offset decline in film print revenue
Spending in major photo categories - digital cameras, digital printing, photo books, calendars, greeting cards, posters and other custom items, as well as, home digital printing consumables - grew 11.2 percent in 2006 compared to 2005. Specifically... (list of charts)
Download: $299.00
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PMA 2006 U.S. Consumer Scrapbook Report
In February 2006, PMA conducted a survey of consumers in the U.S. The objective was to measure the current consumer involvement in scrapbooking, develop profiles of the major consumer segments, evaluate the emerging role of computers in the scrapbooking process, record purchasing patterns and spending, and gauge interest in archival-quality and acid-free materials. The PMA 2006 U.S. Consumer Scrapbook Report details the findings from the survey.
Download: $50.00
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2007 DIMA Photo Kiosk Virtual Showroom
*CD* Everything you need to know to evaluate your photo kiosk strategy: the latest trends in the photo kiosk market, and more than 300 pages of photos, specifications, pricing information and screenshots, contacts and descriptions of each of the 33 kiosks that participated at the DIMA Photo Kiosk Shoot-Out, held at PMA 07.
Disc: $129.00
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PMA 2006 U.S. Consumer Scrapbook Report (Premium edition)
* MEMBERS Your price is $99. Please call for your discount 517.788.8100 ext. 205 * In February 2006, PMA conducted a survey of consumers in the U.S. The objective was to measure the current consumer involvement in scrapbooking, develop profiles of the major consumer segments, evaluate the emerging role of computers in the scrapbooking process, record purchasing patterns and spending, and gauge interest in archival-quality and acid-free materials. The PMA 2006 U.S. Consumer Scrapbook Report details the results of the survey.
This premium edition supplies companies with a complete look at survey results, saving them the time and expense of conducting their own survey. In addition to the basic report, this edition includes over 250 pages of data tables with a breakdown of the answers to each question cross-tabulated by demographic variables including household income, presence of children, gender, age, internet access, education level, and occupational status.
Download: $199.00
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2007 DIMA Photo Kiosk Virtual Showroom
*Paperback book* Everything you need to know to evaluate your photo kiosk strategy: the latest trends in the photo kiosk market, and more than 300 pages of photos, specifications, pricing information and screenshots, contacts and descriptions of each of the 33 kiosks that participated at the DIMA Photo Kiosk Shoot-Out, held at PMA 07.
Print: $217.72
Download: $99.00
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Consumer Imaging In Canada 2006
* In English and French * In July 2006, PMA conducted a survey of consumers in Canada. The objective was to measure the progress in consumer adoption of digital cameras, cameraphones and printing, as well as, digital storage methods, and demand for custom photo products and gifts. The report summarizes and discusses the survey’s main findings. A copy of the survey form in English can be found in the appendix.
Download: $50.00
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