Lulu Marketplace

Do you want to sell more books? BOOK MARKETING DEMYSTIFIED is the first book to thoroughly explain the bizarre intricacies of book selling and marketing, while providing an easy-to-follow template for deciding WHICH promotional tactics are best for you, your resources and your situation. Written by Bruce Batchelor, inventor of print-on-demand publishing, this book is based on interviews with industry executives and bestselling indie (self-publishing) authors who have used iUniverse, Xlibris, Trafford, Lulu and other services. Learn how some have sold over one million copies. In 1995, BRUCE BATCHELOR invented print-on-demand (POD) publishing and triggered a landslide of new books from around the world. Now Bruce wants to solve the rest of the puzzle: how self-publishing ("indie") authors can SELL their books in cost-efficient and environmentally-friendly ways. A founder of Trafford.com, Bruce is now owner/publisher at Agio Publishing House in Victoria, Canada. He speaks at writers conferences and colleges.