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A College Guide to Mastering Business English...With Creativity!

ByBeth Schaefer

Usually printed in 3 - 5 business days
This textbook is different from general or alternately-themed Business English and Communications books in that creativity consistently complements the lessons. While the root prerogative of the course is to educate college students on professional, demanding communications in real world business scenarios, the interweaving motif is creative application. In this course, students will create their own mid-sized company, one which fits into a realistic industry. Students will assume the role of communications director in their imagined companies. As communications directors, students will write and respond to business material through creativity in a professional, informed, and engaging voice.

Details

Publication Date
Jul 22, 2015
Language
English
Category
Education & Language
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Beth Schaefer

Specifications

Pages
112
Binding
Coil Bound
Interior Color
Color
Dimensions
US Letter (8.5 x 11 in / 216 x 279 mm)

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