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The Lousy Writer's Guide to Writing Sales Letters

ByBrian Scott

Here’s Just A Small Sample Of What You’ll Learn In "The Lousy Writer's Guide to Writing Sales Letters": The Basics: everything you need to know about sales letters before you start (this is kind of a warm up before you dive into the real meat of the guide) The Basic elements of the sales letter and why it is important to follow them (once you get these fundamentals into your head, writing sales letters will become easier and easier) The basic parts of a standard sales letter explained (everything from the headline to the PS) How to create attention grabbing headlines that grab your readers by their throat and lead them into your offer (the headline is considered by many to be the most important part of the sales letter) The importance of having a strong first paragraph and why it can make or break your sales letter.

Details

Publication Date
Jun 7, 2011
Language
English
Category
Reference
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Brian Scott

Specifications

Format
PDF

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