Practice Building - Low Cost Community Marketing Techniques for Health Care Practitioners
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Comprehensive do-it-yourself, low/no cost "guerilla" marketing techniques and ideas for medical clinics, dentists, chiropracters, massage therapists, and other health care providers. Manual provides a mini MBA marketing course to help you understand the theory and application of what works and why, plus hundreds of marketing plans, activities, suggestions, and money saving ideas. Also includes dozens of forms, letters, planning sheets, and 50 Quick Marketing Ideas so that you can use this manual from the very first day. You also receive a mail-in certificate for a CD rom of the forms and letters so you can copy and customize the forms and letters onto your own computer. Why pay an advertising or marketing firm big bucks to market your practice when you can do it yourself for a fraction of the cost? This manual has it all and will make you a savvy marketer even if you work with an agency. Build your practice the right way, with Practice Builder!
Details
- Publication Date
- May 23, 2006
- Language
- English
- ISBN
- 9780977870912
- Category
- Science & Medicine
- Copyright
- All Rights Reserved - Standard Copyright License
- Contributors
- By (author): David Brisco
Specifications
- Pages
- 236
- Binding
- Coil Bound
- Interior Color
- Black & White
- Dimensions
- US Letter (8.5 x 11 in / 216 x 279 mm)