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Public Policy on Public Houses: A Report on Influencing Factors on Attitudes of Binge Drinking in 18 – 24 Year Old Young Adults in the United Kingdom

ByFarrukh Khan

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Binge drinking has now been recognised as being a serious problem which affects young adults not only in the United Kingdom, but also in other countries with a predominantly Anglo – Saxon culture. This phenomenon is possibly not a new one and those who indulged in binge drinking episodes were earlier referred to as being ‘lager louts’ in Britain. However, binge drinking has received considerable media attention in recent years because of the harm for the individual and the community that has come to be associated with it. This dissertation attempts to identify the influencing factors associated with attitudes of binge drinking which can have an impact on marketing for educating the public and designing interventions for positively influencing young adults.

Details

Publication Date
May 15, 2007
Language
English
Category
Entertainment
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Farrukh Khan

Specifications

Pages
61
Binding
Coil Bound
Interior Color
Color
Dimensions
US Letter (8.5 x 11 in / 216 x 279 mm)

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