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Selling Value

eBook (PDF), 334 Pages
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Price: $20.00
Selling Value is the ideal guide for support marketing managers and support executives who want to maximize support sales, and for sales reps who are selling support. Selling Value shows you how to: create support offerings that make sense to customers – so it’s easy to demonstrate the value of support; price support fairly and profitably so you can avoid discounts and giveaways; overcome customers’ objections when buying support; develop a confident, effective support renewals methodology; reduce the amount of free support you deliver; and organize support policies so they create customers’ buy-in rather than invite pushback
Available in PDF Format

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Product Details

Edition
First Edition
Publisher
FT Works
Published
September 28, 2011
Language
English
Pages
334
File Format
PDF
File Size
14.04 MB

Formats for this Ebook

PDF
Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch... (See More)
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes
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