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The Politics of Prototyping

ByGill WildmanNick Durrant

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A core aspect of design practice is the use of prototyping. Where most books explore how to make them, this book looks at how to use them, and bring them to life. It is aimed at designers or design managers, and also for anyone who is responsible for creating new products and services within their company or organisation. It helps situate prototyping as an effective way of working, shows how prototypes are used in current design practice, and how to get the best out of them with people inside the company and with users. Examples from some of the best designers around the world show why prototyping is critical to successful new product and service development.

Details

Publication Date
Jun 26, 2010
Language
English
ISBN
9781446131428
Category
Business & Economics
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Gill Wildman, By (author): Nick Durrant

Specifications

Pages
58
Binding
Perfect Bound
Interior Color
Color
Dimensions
A5 (5.83 x 8.27 in / 148 x 210 mm)

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