The Reillusionment: Globalization and the Extinction of the Individual

The end of the Enlightenment begins our subjection to the techniques of advertising. Science, religion, industry and business worship power, driving us into a period of intensive mythmaking, justification and the enrichment of a class. We've been colonized. In service to the global commercial oligarchy, the interchangeable corporate agent is replacing the Individual as a free and resourceful person. Beneath the sentiment and scandal of the news, advertising manipulates psychological structure, creating the illusion of involvement, personal power and identity while charging us for the service. Be all you can be. Work for peace and justice. This book is written in the spirit of critical theory.