Bridging Decisions Into Solutions

Do you want to reduce uncertainty in your decision making? Would you like to be mathematically certain you've made the right choice? Now you can with Bridging Decisions Into Solutions; it brings to business and academic settings a new, comprehensive approach to decision making and problem solving through the incorporation of a continuum of variables, quantitative methods, and qualitative cognition within a new conceptual framework. To assist you further, the book presents different research models that can be followed to accommodate the research objectives of different groups: general research, business and management research; and student research.