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Hillstrom's Contact Strategy Optimization On A Budget

eBook (PDF), 21 Pages
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Hillstrom's Contact Strategy Optimization On A Budget
Price: $79.00
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Kevin Hillstrom brings twenty years of practical experience at leading multichannel marketers like Nordstrom, Eddie Bauer, and Lands' End to the challenge of Contact Strategy Optimization. Too often, identifying the proper catalog and e-mail contact strategy requires expensive black box algorithmic solutions that are difficult to understand. In this document, Kevin illustrates a straightforward approach to the challenge, offering a simple spreadsheet that can be used by any Executive or Business Analyst.
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Product Details

First Edition
October 5, 2008
File Format
File Size
204.69 KB

Formats for this Ebook

Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch... (See More)
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes
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