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Print Selling Made Simple: 50 Nifty Sales and Marketing Tips Every Print Provider Should Know

eBook (PDF), 132 Pages
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Leading print-buying expert Margie Dana shares 50 strategies for better understanding the motives, behaviors and buying practices of print buyers, creatives and marcom pros today. In this new era of digital media, commercial printers need to better understand the motives and challenges of their market: professionals who source print for their firms. This book is a much-needed blueprint for print reps, sales managers, GMs, print CEOs and paper industry executives who want to improve their sales techniques and influence today's print customers. Selling print is a new game - and this book provides a practical guide to playing it...and winning it!
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Product Details

ISBN
9781105574580
Edition
First Edition
Published
March 23, 2012
Language
English
Pages
132
File Format
PDF
File Size
829.53 KB

Formats for this Ebook

PDF
Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch... (See More)
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes
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