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GAMESbrief Unplugged Volume 2: on traditional games, transition and the power of free [hardback]
Hardcover, 289 Pages
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Making money from games in the twenty-first century
Nicholas Lovell helps companies make money from games, understand emerging platforms (Apple’s iOS, Google Android, browser-based, online) and navigate new business models. In this second volume of Nicholas’s provocative and incisive analysis, you will learn:
• How ngMoco, Jagex and Bigpoint built businesses worth hundreds of millions on the power of free
• How in-app purchases can transform your business’s revenues and profits
• How a company with $100 million of venture backing went bust, and how to avoid their mistakes
• What new online business models mean for hardware manufacturers, retail and traditional publishers
If you want to ride the wave of online games, weather the transition to free and become a successful, profitable games business, you need to read this book.
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Product Details
- ISBN
- 9781447754268
- Copyright
- Nicholas Lovell (Creative Commons Attribution 2.0)
- Edition
- Hardback First Edition
- Publisher
- GAMESbrief
- Published
- June 26, 2011
- Language
- English
- Pages
- 289
- Binding
- Hardcover (dust-jacket)
- Interior Ink
- Black & white
- Weight
- 1.03 lbs.
- Dimensions (inches)
- 6 wide x 9 tall
- Product ID
- 16131514
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