The purpose of this book is help you better market your kitchen and bath business. It is an easy read with practical tips, ideas and explanations of how to better compete with the “big boxes” and your competition.
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People Reviewed This Product
Jun 12, 2007
"A is for Advertising..." If you are a kitchen and bath business, this is a great read and reference guide to all the little things that bring together a cohesive marketing plan. It's also a good introduction to marketing in general, which, if you are running a small business, is just one more hat you need to learn.
"Waiting for next version" This book is great for anyone looking to gain more knowledge about marketing. If A is for Advertising and B is for Branding I hope the author plans on the next book being titled with C and D. I will be anxiously waiting. Thanks for some great information.
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