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Vision, Focus, Drive: Ingredients of Successful Professional Services Sales

eBook (ePub), 177 Pages
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Price: $9.99
“Nothing happens until a sale is made.” But sales do not happen by themselves and they don’t happen regularly without an enabling context that drives organizational focus and establishes the imperatives to drive transformation. Like all transformative efforts there is no one formula for success but there are basic ingredients common across all successful efforts. We explore key elements associated with establishing the imperatives prerequisite to a marketing and sales focus in a professional services organization and using those imperatives to put in place a transformative vision that becomes a core element of the organization’s culture. Next we explore the elements of organizational focus which are essential for realizing that vision and the tools and techniques that help drive this transformation and institutionalize the marketing and sales-centric focus. Finally, we look at improving, getting the fundamentals right and addressing an ever-changing... More > competitive landscape.< Less
Available in ePub Format

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Product Details

ISBN
9781387417957
Edition
First Edition
Published
December 13, 2017
Language
English
Pages
177
File Format
ePub
File Size
830.76 KB
Product ID
23450506

Formats for this Ebook

ePub
Required Software Any ePub Reader
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch... (See More)
# of Devices Unlimited
Flowing Text / Pages Flowing Text
Printable? Yes
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