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Demonstrate Observe Imitate

eBook (PDF), 32 Pages
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Price: $2.50
(HARDBACK EDITION) Applied memetics is the science of persuasion through demonstration, observation and imitation. It takes the lessons of pure memetics and puts them to use in the real world. It recognizes that we persuade others not through logic, but rather by appealing to the mind in ways that resonate with the mind. What does this mean for the executive, the marketer or the entrepreneur? That customers are far less influenced by advertising or word-of-mouth than they are by the human actions they observe and the human actions they imitate.
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Product Details

Edition
First Edition
Publisher
Reeves, Bernays & Gossage
Published
September 30, 2011
Language
English
Pages
32
File Format
PDF
File Size
191.91 KB

Formats for this Ebook

PDF
Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch... (See More)
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes
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