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F M C G Distribution Challenges & Workable Solutions By Manal Haddad
eBook (ePub): $8.99
FMCG companies today face immense distribution related challenges owing to the complex supply chain structures and intense competition. Surviving is impossible without continuous distribution channel... More > innovation. Companies with exceptional quality distribution systems are able to outperform their competitors, being able to provide higher customer satisfaction, while the rest perish. Some of the topics covered in this book include effective distribution channel strategy and its importance, distribution channel issues and challenges, real-life case studies relating to management and solution of distribution channel challenges, and much more.< Less
FMCG Distribution Challenges & Workable Solutions By Manal Haddad
Paperback: $16.48
Prints in 3-5 business days
FMCG companies today face immense distribution related challenges owing to the complex supply chain structures and intense competition. Surviving is impossible without continuous distribution channel... More > innovation. Companies with exceptional quality distribution systems are able to outperform their competitors, being able to provide higher customer satisfaction, while the rest perish. Some of the topics covered in this book include effective distribution channel strategy and its importance, distribution channel issues and challenges, real-life case studies relating to management and solution of distribution channel challenges, and much more.< Less
21st Century Fmcg Consumer Marketing: Creating Customer Value By Putting Consumers At the Heart of Fmcg Marketing Strategy By Manal Haddad
eBook (ePub): $8.99
An effective marketing strategy helps in aligning company goals to its strategies, improve overall performance and perk-up sales and revenues. The evolving nature of consumer needs and requirements... More > in the FMCG industry means that companies today have to completely overhaul their current marketing strategies and make it relevant to the current times. This book will provide detailed insight into the thinking of today's consumers towards FMCG products. The book will highlight the paradigm shift in consumer mindset that has created challenges and opportunities for the 21st century companies. Fundamental issues, risks, and challenges will be looked into to provide answers to the three magical questions: What's changed? How to Adapt? and What's Next?< Less
21st Century FMCG Consumer Marketing: Creating Customer Value by Putting Consumers at the Heart of FMCG Marketing Strategy By Manal Haddad
Paperback: $17.51
Prints in 3-5 business days
An effective marketing strategy helps in aligning company goals to its strategies, improve overall performance and perk-up sales and revenues. The evolving nature of consumer needs and requirements... More > in the FMCG industry means that companies today have to completely overhaul their current marketing strategies and make it relevant to the current times. This book will provide detailed insight into the thinking of today's consumers towards FMCG products. The book will highlight the paradigm shift in consumer mindset that has created challenges and opportunities for the 21st century companies. Fundamental issues, risks, and challenges will be looked into to provide answers to the three magical questions: What's changed? How to Adapt? and What's Next?< Less
Six Sigma Implementation for FMCG Companies: Informative and In-depth Guide for Streamlining Internal Operations Using Six Sigma Approach By Manal Haddad
Paperback: $14.99
Prints in 3-5 business days
Six Sigma Implementation for FMCG Companies is an informative and in-depth guide written for C-level executives and marketing managers. The book provides practical insights on streamlining internal... More > operations using the Six Sigma approach - a quality management approach that calls for near zero defects in products and processes. The insights included in the book about the quality improvement technique can result in savings of millions of dollars for the FMCG companies.< Less
Six Sigma Implementation for FMCG Companies: Informative and In-depth Guide for Streamlining Internal Operations Using Six Sigma Approach By Manal Haddad
eBook (ePub): $8.99
Six Sigma Implementation for FMCG Companies is an informative and in-depth guide written for C-level executives and marketing managers. The book provides practical insights on streamlining internal... More > operations using the Six Sigma approach - a quality management approach that calls for near zero defects in products and processes. The insights included in the book about the quality improvement technique can result in savings of millions of dollars for the FMCG companies.< Less

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