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INDEPENDENT SCHOOL MARKET POSITIONING: A STUDY OF TWELVE URBAN AND SUBURBAN SCHOOLS By Dr. Arnaud Prevot
Hardcover: $65.99
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Due to a growing lack of confidence in public schools and the recent 2007-2009 global recession, private independent schools have seen increased competition within their educational markets. Unaided... More > by government or religious groups, these schools must charge tuition, fundraise, and be business-minded to compete. Schools have turned to marketing themselves and their programs to get ahead and recently have turned to innovative marketing techniques such as positioning.< Less
Towards a More Human Technology By Dr. Arnaud Prevot
Paperback: $4.99
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This essay looks at our current paradox in our relationship with computer technology in our schools and homes. Technology has brought us a lot, but there is a downside: addiction and... More > depersonalization. The pendulum is slowly swinging the other way as we see more and more calls to de-tech and un-plug. But is there a middle ground? Dr. Arnaud P. Prevot argues that more or less technology is not what we need, we need a more human technology. We need to use it to enhance our human traits and characteristics and not to dull them. Looking at the research from a philosophical and practical approach, Towards a More Human Technology looks to deepen our relationship with the technology around us in a healthy way.< Less
A Perfect Fit By Dr. Arnaud Prevot
Paperback: $7.99
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(1 Ratings)
A Perfect Fit is a book for teachers and school administrators who are looking to leverage the power of marketing and communication to make their schools run more efficiently, and increase... More > enrollment. Using the tools that were once reserved only for the business world, A Perfect Fit tackles unique marketing and communication topics such as changing a school's culture, dealing with student and teacher turnover, the importance of promotional giveaways in schools... to name a few! Using the latest research in the fields of education, sociology, anthropology, business and marketing, this book will help increase your enrollment and will help parents look at your school and declare : "This school is a perfect fit!"< Less
59 Cool and Useful Websites for Teachers By Dr. Arnaud Prevot
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(1 Ratings)
This list of technology tools was written for teachers looking to efficiently integrate tech in the classroom.
Promoting Catholic Education By Dr. Arnaud Prevot
Paperback: $4.99
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The Catholic Church is the oldest educational institution in the world. Through its educational ministry, the church has founded and helps support schools all around the world. For many communities,... More > these schools are a bedrock of stability and a hope for their future. Yet many Catholic schools do not promote themselves very well or at all. This leads to a decline in enrollment, financial issues and other problems. In this essay, Dr. Arnaud Prevot uses research and his own experience in working in Catholic schools to help school administrators better promote their schools.< Less
The Art of War for School Marketing Professionals By Dr. Arnaud Prevot
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School Marketing expert Dr. Arnaud Prevot revisits one of the most intriguing books of antiquity: The Art of War. Versions of this book have been written in order to provide insights in numerous... More > fields such as business politics, management, and even sports. Dr. Arnaud Prevot looks at what Sun Tzu can give school marketing professionals.< Less
It's Who We Are By Dr. Arnaud Prevot
Paperback: $8.99
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"It's Who We Are" looks at ways school administrators and admissions professionals can leverage the power of branding to help craft their message in the minds of all stakeholders in a... More > school. Using the latest research in the fields of sociology, social psychology business, marketing, and branding, Dr. Arnaud Prevot explores new approaches to private school branding in an effort to eventually help school administrators increase enrollment.< Less

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LOOKING FOR A MIRACLE...LOOK WITHIN YOUR LIFE LOOKING FOR A... By May Lewis
Paperback: $6.20
 
 
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