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Bridging Mass Customization & Open Innovation (Online Edition) By Frank Piller & Henry Chesbrough
eBook (PDF): $79.00
This ebook documents the results of the 2011 World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2011), hosted in November 2011 by the Haas School of Business at UC... More > Berkeley. It contains an overview of all presentations, and includes an access code to more than 2500 pages of materials, including all conference presentation slide sets, videos of all presentations of the business seminar, and many full-text papers. For a more detailed preview of the content and the material, head to www.mcpc2011.com< Less
The Market for Open Innovation 2013 - PDF Download By Kathleen Diener & Frank Piller
eBook (PDF): $99.00
(2 Ratings)
Download the OIA2013 study immedeatly! This totally updated, 2013 edition report provides a comprehensive analysis of the providers and platforms for open innovation. These intermediaries can help... More > organizations to accelerate their open innovation initiative. We take a detailed look on the methods, cost, project and community structures, and market size. Our purpose is to support strategic decisions when planning an open innovation venture. Managers will gain an overview of the intermediaries available for open innovation and will get advice how to identify partners for their project.< Less
The Market for Open Innovation 2013 By Kathleen Diener & Frank Piller
Paperback: List Price: $99.00 $59.40 | You Save: 40%
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(2 Ratings)
Open innovation today has become a core tool in innovation management. But which is the right method for open innovation? Which are the criteria to plan an open innovation project? Which intermediary... More > or service provider has specific knowledge and expertise in, e.g., crowdsourcing, the lead user method, Netnography, idea contests, technology scouting, or broadcast search? This totally updated, 2013 edition report provides a comprehensive analysis of the providers and platforms for open innovation. These intermediaries can help organizations to accelerate their open innovation initiative. We take a detailed look on the methods, cost, project and community structures, and market size. Our purpose is to support strategic decisions when planning an open innovation venture. Managers will gain an overview of the intermediaries available for open innovation and will get advice how to identify partners for their project.< Less
Leading Mass Customization & Personalization By Frank Piller & Dominik Walcher
Paperback: List Price: $60.40 $42.28 | You Save: 30%
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Mass Customization today is seen as a core strategy for successful enterprises. The term denotes an offering that meets the demands of each individual customer. but that can still be produced with... More > mass production efficiency. Current developments such as 3D-printing, smart data or digital production are strengthening this trend. Strategies and examples of mass customization have been widely published in recent years. This publication comprises interviews with 24 selected MC-experts, practitioners and researchers, giving a comprehensive report on success factors.< Less
Bridging Mass Customization & Open Innovation By Frank Piller & Henry Chesbrough
Paperback: List Price: $119.00 $107.10 | You Save: 10%
Prints in 3-5 business days
This book documents the results of the 2011 World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2011), hosted in November 2011 by the Haas School of Business at UC... More > Berkeley. It contains an overview of all presentations, and includes an access code to more than 2500 pages of materials, including all conference presentation slide sets, videos of all presentations of the business seminar, and many full-text papers. The objective of the MCPC 2011 has been to engage business leaders, academics, and reflected consultants in a discussion to bridge the topics of Mass Customization & Open Innovation. While developed separately and founded in different theoretical and conceptual backgrounds, mass customization and open innovation are closely linked and can benefit from a broader exchange between both schools of thought. Explore more than 2500 pages of slides, videos and papers on the recent research on mass customization and open innovation.< Less

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