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Internationalization of Chinese Automobile Companies By Garnet Kasperk et al.
Hardcover: $48.09
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China has been attracting considerable attention in its role as the fastest growing automobile market in the world. The media worldwide have been full of reports on the impressive sales figures being... More > achieved by Western carmakers in the Chinese market. However, as a result of Chinese automobile companies having recently implemented high-profile international acquisitions, the spotlight of attention is now shifting away from China as the world’s largest automotive market towards a focus on China’s own automobile companies in their transition to becoming tomorrow’s global competitors. To date, however, knowledge of the various internationalization approaches of Chinese OEMS has been limited. This book helps to fill that gap by delivering a structured analysis of the twelve major Chinese automotive companies with respect to their cross-border activities and providing an insight into the internationalization of the Chinese automobile value chain.< Less

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