Search Results: 'B2B sales'

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38 results for "B2B sales"
B2B Cold Calling By Jeffrey Josephson
Paperback: $49.95
Prints in 3-5 business days
If you work in business-to-business sales, marketing, strategic planning or new product development, there is a core set of concepts that underlie the successful production of sales - whether in the... More > short, intermediate or long term, and regardless of what you're selling, or to whom you want to sell it. These include an understanding of customer needs, the business decision process, economics and others that are, not coincidentally, also the foundation for developing a successful cold calling program. In this book we show you how to develop an effective cold calling program, of course, and how to make an effective cold call to sell an appointment or even sell the product or service itself. And then we also show you how you can use those same elements to develop an effective field sales, marketing or new product development strategy, as well.< Less
B2B Marketing Attribution 101 By Bizible
Paperback: $5.00
Prints in 3-5 business days
Introductory guide to B2B marketing attribution. You will learn what marketing data is, what sales data is, and how attribution bridges the two.
24 Tactics 2 Market Your B2B IT Solution By Ysabel Viau
Paperback: $12.00
Prints in 3-5 business days
B2B Software Marketing Basics Solution is a practical, no-nonsense information booklet that offers concrete marketing solutions for developers and marketers of software solutions designed for the... More > business market. It is for the business owner and marketer. It was crafted especially for the entrepreneur who has spent considerable time, resources and sweat creating an amazing Web-based solution, a cutting-edge CRM program, a comprehensive on-line course, a state-of-the art fully integrated business software or any other kind of IT solution designed to enhance the business-to-business process. 24 Tactics 2 market Your B2B IT Solution includes two parts: PART I - presents Marketing Basics which will allow you to orchestrate and roll out efficient tactics. PART II - describes 24 Efficient Well-Tested Tactics to help you transport your solution to market intelligently, efficiently and in a manner to generate sales. This part includes descriptions, tips, examples and checklists.< Less
The Most Powerful Weapon in Your Marketing Arsenal: The B2B Telemarketer's Handbook By Jeffrey Josephson
eBook (ePub): $9.99
If you sell in the B2B market, the telephone is the most powerful weapon in your marketing arsenal. The problem is that very few people know how to use it effectively. Salespeople don't have time for... More > cold calling, and they dislike rejection. But most telemarketers are more fit for interrupting your dinner than getting an appointment with a CXO. But "The Most Powerful Weapon in Your Marketing Arsenal" will teach you everything you need to know to generate highly qualified sales leads and appointments with decision makers who need your products and services, and who want to talk with you about how you can help - quickly, inexpensively and painlessly. With no gimmicks, and no "tricks of the trade, "The Most Powerful Weapon in Your Marketing Arsenal" will give you the effective, professional and easy-to-implement solution to getting in the door, and making sales happen.< Less
Closing The Sale By Robert Livingstone
Paperback: $14.99
Prints in 3-5 business days
(1 Ratings)
Closing The Sale is one of the only book/workbook combinations that allows the reader to become active in improving individual and team sales numbers. This book is geared towards helping outside... More > sales professionals achieve greater success in the field. There is a fundamental breakdown of sales pitches, tactics, and overcoming rebuttals. Additionally, the book demonstrates how to build a successful sales territory and generating quality business referrals. This book serves a small financial investment in securing up to 50% more closed sales for you or your sales team. I look forward to putting more closed sales in your pocket today.< Less
Sales Effectiveness By Stepan Gorbunov
eBook (PDF): $8.99
MDS has a wide range of solutions for developing sales professionals in a B2B setting. These are arranged into 3 levels of complexity: Soft Skills, Smart Skills and Strategic Skills. All the... More > programmes shown below are independent – which means the materials (and skills taught) in any programme are not duplicated or repeated in another.< Less
Sales Effectiveness: Soft Skills By Stepan Gorbunov
eBook (PDF): $8.99
These are foundational programmes for anyone in B2B selling. Most clients start with these programmes to establish key skills, define the company’s USP and sales strategy for all sales... More > professionals.< Less
The Leaky Funnel: Earn More Customers By Aligning Sales & Marketing to the Way Businesses Buy By Hugh Macfarlane
eBook (ePub): $9.95
Get Sales and Marketing on the same page. Leading B2B marketers at IBM, Cisco, SAP, CA and Oracle apply the ideas in this book every day to earn more customers and to nurture and recycle those not... More > ready to buy right now. Sue Hunt is the new CEO of fictional company HardBits, and 'The Leaky Funnel' is the story of Sue’s journey as she leads her team to uncover and then remove the roadblocks that prevent HardBits from earning new customers. The metaphor of the funnel has been used by sales management for many years, yet the idea of a funnel that leaks is a twist - if an obvious one. Likewise, The Leaky Funnel draws on both established practice and genuine departure.< Less
Driving Sales with e-Procurement and Punchout Catalogs By Jeremy Friedman
Paperback: $9.99
Prints in 3-5 business days
Driving sales with e-Procurement and Punchout Catalogs. This book is for any business owner looking to increase B2B sales by using a Punchout Catalog and e-Procurement.
PARABLE POINT PRESENTATIONS: The Most Effective System For Winning More Clients In The Complex Sale By Pele Raymond Ugboajah, PhD
Paperback: $24.92
Prints in 3-5 business days
(1 Ratings)
Are you winning enough clients? The complex B2B sale involves several stages, but none is as critical as the presentation. This stage, which ironically, receives the least preparation and attention... More > from most sales professionals, can make the difference between a campaign's success or failure. Get rid of boring, one-way, bullet-point slideshows, and unleash the influential power of the business storyteller within you! Discover how to: Dramatically increase your client conversion rates and shrink your sales cycles; Close the value perception gap between you and your clients; Connect with your audiences and influence them to action.< Less