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70 results for "airline management"
Journal of Airline and Airport Management By OmniaScience
Paperback: $53.21
Prints in 3-5 business days
Journal of Airline and Airport Management is an open access scientific journal. The aim of JAIRM is to publish theoretical and empirical articles that are aimed to contrast and extend existing... More > theories, and build new theories that contribute to advance our understanding of phenomena related with air transport, from the perspectives of three main areas: Air Transport and globalization, Airlines, and Airports. The contributions can adopt confirmatory (quantitative) or explanatory (mainly qualitative) methodological approaches. Theoretical essays that enhance the building or extension of theoretical approaches are also welcome. JAIRM selects the articles to be published with a double bind, peer review system, following the practices of good scholarly journals. JAIRM defends that open access publishing fosters the advance of scientific knowledge, making it available to everyone.< Less
Airline World: The Insider's Guide to Airline Marketing and Management By Keith Black
eBook (ePub): $3.99
What They Won't Tell You About The Airlines In this incredible book learn how to make mouth-watering: - Cheap Air Ticket for Last Minute Travel - Cheap Air Travel- Not What it Used to Be - Cheap... More > Flight To Amsterdam - and More GRAB YOUR COPY TODAY!< Less
Insights on Continental Airlines' Strategic Management By Marc Ngaha
eBook (PDF): $4.99
Analysis of Continental Airlines' performance in the airline industry through strategic management.
Journal of Airline and Airport Management 3(1) By OmniaScience
Paperback: $52.04
Prints in 3-5 business days
Journal of Airline and Airport Management is an open access scientific journal. The aim of JAIRM is to publish theoretical and empirical articles that are aimed to contrast and extend existing... More > theories, and build new theories that contribute to advance our understanding of phenomena related with air transport, from the perspectives of three main areas: Air Transport and globalization, Airlines, and Airports. The contributions can adopt confirmatory (quantitative) or explanatory (mainly qualitative) methodological approaches. Theoretical essays that enhance the building or extension of theoretical approaches are also welcome. JAIRM selects the articles to be published with a double bind, peer review system, following the practices of good scholarly journals. JAIRM defends that open access publishing fosters the advance of scientific knowledge, making it available to everyone.< Less
Airport and Airline guide to Safety Management Systems By John Davisson
eBook (ePub): $9.99
Airports and Airlines must implement the SMS mandated by ICAO and soon to be regulated by the FAA. This guide simplifies and clarifies the complex world of safety management systems.
Marketing for Thomsonfly Airline By Farrukh Khan
eBook (PDF): $8.00
Difficult times present airlines with difficult choices because the passenger growth rates are flat and competition is intense. Thus, during such times, airlines must offer more to the passengers as... More > compared to their competitors. However, no-frills airlines are more likely to succeed during difficult times when most of the developed world is in recession, despite persisting demand in the glamour travel market. Those who are paying more for glamour and luxury want the best and this means that the large established airlines are likely to win this passenger segment. However, no – frills airlines can compete by being more caring and offering something that is just a bit of luxury for no-frills business travellers and tourists, hearty warm and some souvenirs. This report presents a discussion about how Thomsonfly, an English and European airline can try to win over more customers.< Less
Marketing for Thomsonfly Airline By Farrukh Khan
Paperback: $19.51
Prints in 3-5 business days
Difficult times present airlines with difficult choices because the passenger growth rates are flat and competition is intense. Thus, during such times, airlines must offer more to the passengers as... More > compared to their competitors. However, no-frills airlines are more likely to succeed during difficult times when most of the developed world is in recession, despite persisting demand in the glamour travel market. Those who are paying more for glamour and luxury want the best and this means that the large established airlines are likely to win this passenger segment. However, no – frills airlines can compete by being more caring and offering something that is just a bit of luxury for no-frills business travellers and tourists, hearty warm and some souvenirs. This report presents a discussion about how Thomsonfly, an English and European airline can try to win over more customers.< Less
Airline Branding Whitepaper By Shashank Nigam
Paperback: $15.00
Prints in 3-5 business days
Selected and published by Interbrand’s Brandchannel.com as the featured white paper in Summer 2008, this white paper entitled “Six steps to building a swashbuckling airline brand”... More > introduces a new model for deriving an airline’s brand value and then goes on to discuss ways to enhance it. The airline industry is unique. It is cyclical in nature, incurs high-fixed costs, there are uncertainties due to heavy dependency on other fluctuating factors like oil prices and has a length of engagement with the customer that is not common in other industries. An ideal branding model for the airlines would take into account both the realities of business and the nature of the industry. The 6X branding model helps guide an airline’s branding approach by focusing on six key levers: Brand Xpectation, Brand Xperience, Brand Xpression, Brand Xternalities, Brand Xtensibility and Brand X-Factor.< Less
Airline Branding Whitepaper By Shashank Nigam
eBook (PDF): $9.99
Selected and published by Interbrand’s Brandchannel.com as the featured white paper in Summer 2008, this white paper entitled “Six steps to building a swashbuckling airline brand”... More > introduces a new model for deriving an airline’s brand value and then goes on to discuss ways to enhance it. The airline industry is unique. It is cyclical in nature, incurs high-fixed costs, there are uncertainties due to heavy dependency on other fluctuating factors like oil prices and has a length of engagement with the customer that is not common in other industries. An ideal branding model for the airlines would take into account both the realities of business and the nature of the industry. The 6X branding model helps guide an airline’s branding approach by focusing on six key levers: Brand Xpectation, Brand Xperience, Brand Xpression, Brand Xternalities, Brand Xtensibility and Brand X-Factor.< Less
Journal of Airline and Airport Management Vol. 6 No.(1) 2016 By OmniaScience
Paperback: $43.43
Prints in 3-5 business days
Journal of Airline and Airport Management is an open access scientific journal. The aim of JAIRM is to publish theoretical and empirical articles that are aimed to contrast and extend existing... More > theories, and build new theories that contribute to advance our understanding of phenomena related with air transport, from the perspectives of three main areas: Air Transport and globalization, Airlines, and Airports. The contributions can adopt confirmatory (quantitative) or explanatory (mainly qualitative) methodological approaches. Theoretical essays that enhance the building or extension of theoretical approaches are also welcome. JAIRM selects the articles to be published with a double bind, peer review system, following the practices of good scholarly journals. JAIRM defends that open access publishing fosters the advance of scientific knowledge, making it available to everyone.< Less

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Paperback: $19.00
 
 
 
 
 
 
 
 
 
 
 
 
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